drjobs Product Manager - 12 month FTC

Product Manager - 12 month FTC

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1 Vacancy
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Job Location drjobs

London - UK

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

*this role is open to remote working within the UK. Successful candidates will be required to travel to their closest UNiDAYS campus (London or Nottingham) on occasion.

The role in a nutshell

As a Product Manager focused on Ad Monetisation & Growth at UNiDAYS youll beinstrumental in enhancing our on-site advertising capabilities and driving user acquisitionand re-engagement. Youll support the strategy and execution for optimising our on-site personalised advertising experiences across web and mobile leveraging our robust marketing and advertising technology stack. Additionally youll empower our marketing teams to deliver impactful off-site campaigns on leading social ad platforms contributing directly to our companys growth objectives. This is a unique opportunity to shape the future of how UNiDAYS engages with its audience and generates revenue through innovative ad solutions.

Day to day responsibilities

  • Ad Monetisation Strategy: Define and execute the product roadmap for on-site ad monetisation focusing on delivering highly personalised advertising experiences within the UNiDAYS web and mobile applications.
  • Ad Tech & MarTech Leverage: Work hands-on with our existing marketing technology and advertising technology tools and services (including MMPs and ad servers) to optimise ad delivery targeting and performance.
  • Cross-Platform Ad Campaign Support: Collaborate closely with marketing teams to support the planning execution and optimisation of off-site marketing campaigns on platforms like TikTok Meta and Snapchat with a focus on user acquisition and re-engagement.
  • Performance Analysis & Optimisation: Monitor analyse and interpret large-scale marketing performance data to identify trends derive actionable insights and inform product improvements and marketing strategies.
  • Stakeholder Collaboration: Partner effectively with Commercial Marketing Product Engineering and Data Insight teams to ensure alignment gather requirements and drive successful product launches and iterations.
  • Trend Spotting & Action Planning: Proactively identify emerging trends in ad tech martech and digital marketing translating them into concrete action plans to enhance our offerings and achieve business goals.
  • Product Backlog Management: Manage and prioritise the product backlog for ad monetisation features and initiatives ensuring a clear and well-defined roadmap.

What we need from you

  • 3 years of product management experience with a strong understanding of various ad platforms including Snapchat Instagram Pinterest TikTok and Facebook. Experience with Reddit Google Ads and YouTube is a bonus.
  • Proven experience working with Mobile Measurement Partners (MMPs) and ad servers.
  • Demonstrable experience leveraging martech tools including Content Management Systems (CMS) and web/app back-ends.
  • Track record of using digital marketing to achieve company objectives with a clear understanding of key performance indicators (KPIs).
  • Demonstrable experience collaborating with diverse teams including Commercial Marketing Product Engineering and Data Insight.
  • Demonstrated ability to spot trends conduct in-depth analysis and formulate actionable plans based on insights.
  • Hands-on experience measuring and interpreting large-scale marketing performance data

Perks

Weve accomplished a lot since we started in 2011 but in many ways this is just the beginning. This is the chance for you to get in on ground zero. An opportunity to make a difference within the business with global reach. We are the worlds largest Student Affinity Network with over 22 million verified members in 115 markets including the US UK Germany India Canada and Australia. We work with 800 of the worlds biggest brands globally taking their products and services into the hearts and minds of tomorrows professionals delivering engagement building affinity and sales. Youll also be working for a Great Place to Work CertifiedTM company who have been recognised on the UKs Best WorkplacesTM for Wellbeing and UKs Best Workplaces for Women 2022 list. To find out more about our workplace initiatives see our UK exclusive case study with Great Place to Work and be sure to visit our profile for more information.

We offer a fast paced fun & social working environment where you can truly make an impact. We believe that work should enhance and complement your life which is why we leave it up to you to decide where you work. You can choose to work from your assigned campus (either Nottingham or London) or from home whatever works best for your individual needs. Your manager may request you attend team meet ups at your campus but other than that it is up to you! We work hard at UNiDAYS but we also believe in fair compensation for hard work. Thats why were pleased to offer all employees full access to our comprehensive benefits package.

Our perks include:

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race religion colour national origin gender sexual orientation age marital status veteran status or disability status.


Required Experience:

IC

Employment Type

Full Time

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