Panther Newspaper Digital Marketing Manager
Panther Newspaper Digital Marketing Manager
Posted on :
18-07-2025
Employer Active
1 Vacancy
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Job Description
Job Description Summary
The Digital Marketing Manager will work closely with the Advertising Manager and is responsible for developing and implementing social media strategies to increase the publications online presence engagement and viewership. This role involves creating and curating content managing social media accounts and analyzing performance metrics.
Responsibilities
Job Responsibilities: Social Media Strategy: Create comprehensive social media strategies to increase brand awareness engagement and traffic to the website. Plan and manage the social media editorial calendar ensuring timely and relevant content. Create and Curate Content: Develop original content including text images and videos Curate relevant content from other sources to share with the audience. Collaborate with the editorial team to promote articles and multimedia content. Manage Social Media Accounts: Oversee daily management of social media accounts including Facebook X Instagram etc. Schedule and publish posts ensuring consistent and strategic posting. Monitor and respond to comments messages and mentions. Increase Engagement/Build Community: Develop and implement strategies to grow and maintain an online community. Create and manage contests polls and other interactive activities to increase engagement. Track and analyze social media performance metrics. Attend weekly meetings. Create/Send the weekly newsletters. Marketing Campaigns: Work with the Advertising manager to develop and implement marketing campaigns to promote the newspaper and increase viewership. Utilize various marketing channels including social media email events and partnerships to reach target audiences. Work with an Advertising manager to design promotional materials and manage distribution.
Required Qualifications
Background in social media marketing. Ability to maintain professionalism.
The Digital Marketing Manager will work closely with the Advertising Manager and is responsible for developing and implementing social media strategies to increase the publications online presence engagement and viewership. This role involves creating and curating content managing social media accounts and analyzing performance metrics.
Responsibilities
Job Responsibilities: Social Media Strategy: Create comprehensive social media strategies to increase brand awareness engagement and traffic to the website. Plan and manage the social media editorial calendar ensuring timely and relevant content. Create and Curate Content: Develop original content including text images and videos Curate relevant content from other sources to share with the audience. Collaborate with the editorial team to promote articles and multimedia content. Manage Social Media Accounts: Oversee daily management of social media accounts including Facebook X Instagram etc. Schedule and publish posts ensuring consistent and strategic posting. Monitor and respond to comments messages and mentions. Increase Engagement/Build Community: Develop and implement strategies to grow and maintain an online community. Create and manage contests polls and other interactive activities to increase engagement. Track and analyze social media performance metrics. Attend weekly meetings. Create/Send the weekly newsletters. Marketing Campaigns: Work with the Advertising manager to develop and implement marketing campaigns to promote the newspaper and increase viewership. Utilize various marketing channels including social media email events and partnerships to reach target audiences. Work with an Advertising manager to design promotional materials and manage distribution.
Required Qualifications
Background in social media marketing. Ability to maintain professionalism.
Required Experience:
Manager
Employment Type
Full Time
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