Manager, Campaigns - QCommerce
Manager, Campaigns - QCommerce
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
Do you love food and convenience put together Then you just might love foodpanda.
foodpanda is the leading on-demand food delivery company in Singapore bringing thousands of your best loved restaurants online into your home or office - fast! Were all about bringing on the smartest folks as we continue to grow with an all hands on deck environment and hire those who can thrive in a startup culture.
Were looking for a highly driven and passionate Manager Campaigns - Qcommerce to join our Marketing team. This role is pivotal in driving brand visibility shaping marketing strategies and delivering high-impact campaigns that accelerate customer engagement and business growth.
About the Role:
As a Manager Campaigns - Qcommerce you will be responsible for developing and executing end-to-end integrated marketing campaigns that fuel brand awareness customer acquisition and Quick Commerce growth. Youll combine data-driven insights with creative thinking to craft compelling brand and product messages across a variety of channels from Online to Offline media channels.
Youll also play a key role in identifying emerging market trends analysing competitive activity and supporting the development of go-to-market strategies that drive business impact. This is a high-visibility role suited for someone who can effectively manage complex stakeholder expectations while staying focused on delivering strong insight led marketing outcomes in a fast-paced agile environment.
Key Responsibilities:
- Develop and execute data-driven marketing campaigns to drive brand awareness traffic and user engagement across Quick Commerce (eg pandamart & Shops)
- Conduct regular market research and competitor analysis to identify new opportunities and refine campaign strategies
- Partner with cross-functional teams including marketing category managers and suppliers to co-create joint marketing activations and promotional campaigns
- Monitor analyze and report on campaign performance KPIs; optimize campaigns based on insights and ROI
- Own campaign planning from ideation to post-campaign analysis ensuring timely execution and alignment with the overall brand strategy
- Manage campaign budgets efficiently while achieving campaign targets and margin goals
- Support the development of marketing assets messaging and promotional toolkits aligned with brand guidelines and customer needs
- Act as the key custodian of trade marketing activities across Quick Commerce ensuring alignment between commercial objectives and marketing execution
- Provide strategic guidance and oversight to the Quick Commerce marketing team on campaign deliverables timelines and execution standards
- Stay on top of industry trends customer behaviour shifts and digital innovations to inform future marketing initiatives
Qualifications :
- Degree in Marketing Communications Business or a related field
- Minimum 6-7 years of experience in marketing campaign management preferably within fast-paced consumer-facing industries such as e-commerce or FMCG
- Proven track record of successfully managing multi-channel campaigns (digital social CRM offline etc.)
- Excellent project management and organizational skills with the ability to juggle multiple campaigns under tight timelines
- Comfortable analyzing performance data to support execution optimisation and decision making
- Skilled in working alongside marketing and commercial teams in a dynamic fast-paced setting
- Confident communicator with strong stakeholder management skills
- Comfortable working in an ambiguous fast-moving environment and able to turn challenges into marketing opportunities
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
