Social Media Strategist
Social Media Strategist
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Salary Not Disclosed
1 Vacancy
Job Description
The Opportunity
The Social Media Strategist position is responsible for the development of the overall social strategy for specific platforms across QVCs social media presence. This role is critical to driving social engagement and commerce across dozens of QVC social media accounts.
This role is hybrid and based out of West Chester PA.
Who We Are
The team focuses on supporting monthly brand/digital priorities through the creation of engaging content and by leveraging relevant external social trends. They work closely with established proven partners creating engagement and community across our social platforms.
Your Impact
Develop and implement the social media strategy in support of QVCs brand priorities across various platforms including Facebook Instagram TikTok X YouTube Pinterest and more
Develop engaging on-trend & consistent campaigns to align with QVCs priorities & promotions; Responsible for daily posting and creation of content across QVCs social platforms; Maintain social media/editorial content calendar
Work cross-functionally with Marketing Accounts Merchandising eCommerce Content Production Host/Talent Analytics and Performance Marketing teams to build holistic marketing strategies and reporting
Provide direction and feedback on our static image and video content strategy
Monitor brand vendor competitor & influencer conversations utilizing QVCs social listening tools
Analyze daily weekly & monthly reporting to inform strategy across all social platforms; Actively monitor social pages for content & community building opportunities
What You Bring
BA/BS in marketing communications merchandising or related field; or equivalent experience
At least 2 years business experience in social media or marketing environment (this role is generally for someone who has advanced beyond the Social Media Coordinator level)
Digital native with strong familiarity and experience with Facebook Instagram TikTok X YouTube Pinterest; an everyday social media user who always has their finger on the pulse of whats trending including pop culture news and advances in digital/social marketing
Experience with Meta Business Suite preferred
Knowledge of social media calendar scheduling and reporting platforms preferred (Airtable Adobe Analytics Sprout Sprinklr Bazaarvoice Vibe formerly Curalate etc.)
Experience with photography & photo editing software (Adobe Photoshop etc.) videography & video editing software and apps (Adobe Premiere Pro CapCut etc.) as well as native social in-appediting strongly preferred
Social content creator (on-camera and off) - a plus!
#LI-Hybrid #LI-ST4
If you enjoy being a part of a team creating experiences and delighting customers youll love it here. If youre excited about retail media social live streaming technology customer service design and more youll find amazing projects to work on.If you want to grow professionally and learn every day youll thrive with us. If you appreciate a company committed to inclusion and belonging for all youll be amazed at whats available for our team members. We offer a comprehensive Total Rewards package including competitive compensation health care benefits starting on day 1 401(k) paid time off tuition reimbursement employee assistance program parental leave paid volunteer hours company discounts and much more. Best of all working with QVC Group means friendly teams ambitious projects and fast-moving careers!
For QVC Group our commitment to inclusion and belonging for all is deeply rooted in Our Principles. They call on us to Drive Progress Act With Empathy Be Brave Embrace the Future and Do Whats Right so that everyone can thrive. We are committed to ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal state and local laws and regulations. As an equal opportunity employer QVC Group is committed to a barrier-free employment process. If you need reasonable accommodations/support throughout please contact us at for assistance.
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Employment Type
Full-Time
