Marketing Automation Specialist ___ Malvern, PA (Onsite) __ Contract
Marketing Automation Specialist ___ Malvern, PA (Onsite) __ Contract
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Salary Not Disclosed
1 Vacancy
Job Description
Must Have Skills: MarTech RedPoint Oracle/SQL CDP
Required Technical Skill Set
- Desired overall IT Experience Range: 8-10 Years
- Domain Experience: Banking/Finance
- Proven hands-on experience with the Redpoint marketing automation platform
- Strong proficiency in Oracle/SQL including data segmentation and targeting logic
- Good understanding of Customer Data Platforms (CDP) and omnichannel marketing workflows
Responsibility of / Expectations from the Role
- Design implement and optimize omnichannel marketing campaigns using Redpoint
- Manage advanced segmentation targeting and personalization strategies
- Build monitor and maintain customer workflows and journey orchestration
- Conduct A/B testing and analyze campaign performance metrics to drive optimization
If interested please share resume to
Employment Type
Full Time
