Director, Strategic Initiatives

Director Strategic Initiatives plays a critical role driving design and execution of key strategic projects and initiatives in the US AA Marketing organization.

Role will also serve as a bridge between the Marketing organization and the rest of the organization collaborating with additional teams (Allergan Medical Institute Strategic Planning Personalization & Analytics Tech and MABI as well as broader Abbvie teams.

Role will report to the VP Marketing working cross-functionally with the BOTOX JUVEDERMBody and SKM Marketing teams.

THE ROLE:

1. Work with Brand Marketing leaders to address key business challenges and opportunities and ensure alignment with US AA strategic priorities
   • Develop comprehensive data-backed assessments and business cases to validate and prioritize strategic initiatives for the Marketing team helping drive them to execution
   • Build relationships across the business to drive cross-functional collaboration
   • Build monitor and report Marketing OKRs and KPIs to measure the performance and impact on Allergan business from a Customer Field and Consumer perspective educating and empowering teams with critical decision support information
   • Conduct analyses and modelling of Marketing efforts and go-to-market performance to develop strategic high-impact insights that improve performance and future efforts
   • Leading ad hoc special projects on a day-to-day basis shaping thinking and driving execution partnering with internal colleagues and external parties
2. Serve as a bridge between the Marketing organization and the rest of US AA
   • Serve as liaison to Strategic Planning representing Marketing organization in US AAs business planning and business reviews to surface insights for proactive decision making in executive forums
   • Represent Marketing organization in budgeting and financial forecasting efforts and Abbvie Finance as well as in Media planning exercises
   • Ensure alignment between marketing organization efforts Sales and Alle Product roadmap
   • Work cross-functionally with AMI to help develop an overall strategy for Allergan training initiatives
3. Drives the Strategic response to cross functional report outs that include but are not limited to
   • Business Reviews with CEO CFO etc.
   • LRP Planning with Finance GCD and other partners
   • Annualized business planning with cross functional partners

Additional Information :

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: 

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location and we may ultimately pay more or less than the posted range. This range may be modified in the future.

• We offer a comprehensive package of benefits including paid time off (vacation holidays sick) medical/dental/vision insurance and 401(k) to eligible employees.

• This job is eligible to participate in our short-term incentive programs. 

• This job is eligible to participate in our long-term incentive programs

Note: No amount of pay is considered to be wages or compensation until such amount is earned vested and determinable. The amount and availability of any bonus commission incentive benefits or any other form of compensation and benefits that are allocable to a particular employee remains in the Companys sole and absolute discretion unless and until paid and may be modified at the Companys sole and absolute discretion consistent with applicable law. 

AbbVie is an equal opportunity employer and is committed to operating with integrity driving innovation transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled. 

US & Puerto Rico only - to learn more visit  & Puerto Rico applicants seeking a reasonable accommodation click here to learn more:

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