Senior Product Manager
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Job Description
AppsFlyer is the global leader in mobile attribution and marketing analytics powering the growth of thousands of the worlds leading apps and brands. As part of our AI-first transformation were investing heavily in new product innovation - turning our unmatched data assets into intelligent tools that help marketers thrive in the AI era. One of our most strategic areas of focus is Creative Optimization Solution: a fast-growing domain where we help advertisers design analyze and scale their creative performance through cutting-edge AI technology and automation.
Were looking for a Senior Product Manager to lead our Creative Optimization solution - an AI-first product at the forefront of AppsFlyers innovation. In this high-impact role youll own the roadmap end-to-end collaborating with R&D AI research and business teams to build AI-powered tools that deliver measurable value to thousands of customers.
What youll do
- Own the full product lifecycle of the Creative Optimization Solution - from discovery and concept to launch scaling and continuous iteration while ensuring alignment with AppsFlyers AI-first strategy and broader business goals.
- Define and prioritize the roadmap by deeply understanding customer needs market dynamics and the evolving landscape of AI and creative technology making strategic decisions that drive measurable business impact.
- Collaborate cross-functionally with engineering AI research UX marketing and go-to-market teams to develop innovative user-centric features and ensure smooth execution from vision to delivery.
- Engage directly with customers and partners to identify pain points validate solutions and gather insights that shape product direction while building strong relationships and ensuring customer success.
- Communicate effectively across the company by clearly articulating product strategy progress and outcomes to stakeholders enabling alignment and execution at scale.
What you have
- 5 years of experience as a Product Manager
- 3 years of experience building analytics-driven SaaS solutions that support marketing or business decision-making goals.
- Understanding and experience in working with a complex and highly scalable architecture of SaaS products
- Strong leadership and project management skills with the ability to drive cross-functional teams and cross-product projects.
- Ability to turn requirements ideas and vision into well-processed and thought-out documentation presentations and wireframes.
- Ability to work autonomously in a highly demanding and often ambiguous environment with attention to detail and organizational skills.
Bonus Points
- Experience with ad tech performance marketing or mobile user acquisition products is a strong plus bringing valuable insight and enabling faster impact.
- Familiarity with data technologies APIs and infrastructure used to power analytics-driven platforms
- Technical foundation in analytics engineering or related disciplines enabling effective cross-functional collaboration
- Referral from a current AppsFlyer employee.
As a global company operating from 25 offices across 19 countries we reflect the human mosaic of the diverse and multicultural world in which we live. We ensure equal opportunities for all of our employees and promote the recruitment of diverse talents to our global teams without consideration of race gender culture or sexual orientation. We value and encourage curiosity diversity and innovation from all our employees customers and partners.
As a Customer Obsessed company we must first be Employee Obsessed. We need to make sure that we provide the team with the tools and resources they need to go All-In. Oren Kaniel CEO
Required Experience:
Senior IC
Employment Type
Full Time
