Marketing Director
Marketing Director
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Job Description
The Marketing Director holds ultimate responsibility for the organizations marketing activities and oversees the development and delivery of a fully integrated marketing strategy for the business. Develops marketing strategy by studying economic indicators; tracking changes in supply and demand; identifying customers and their current and future needs; monitoring the competition.
Duties of the Marketing Director:
Development and implementation of the Brand strategy.
Developing the marketing strategy for new and existing products
Overseeing implementation of the Marketing strategy - including campaigns events digital marketing and PR.
Working closely with the companys Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools materials and presentations
Manage social media presence and direct programs to improve social media reputation and recognition.
Developing and delivering marketing and communications strategies for the organization.
Undertake continuous analysis of competitive environment and consumer trends
Provides short- and long-term market forecasts and reports by directing market research
collection analysis and interpretation of market data.
Provides short- and long-term market forecasts and reports by directing market research
collection analysis and interpretation of market data.
Achieves financial objectives by preparing an annual budget scheduling expenditures analyzing variances and initiating corrective actions.
Generating tracking and managing leads
Supervising and collaborating with marketing coordinator
Requirements of the role:
Bachelors or Masters degree in Marketing
Professional chartered marketer (CIM) Preferred but not Required
Proven track record of success in senior marketing roles.
Confident driven and dynamic leader.
Entrepreneurial mindset with the ability to spot original branding opportunities.
Demonstrated Ability with Financial Planning and Strategy
Demonstrated Ability with Statistical Analysis
Detrail Oriented.
Required Experience:
Director
Employment Type
Full Time
