Digital Media Specialist

Whether youre a recent grad or a seasoned professional you can experience meaningful career growth at Rosendin. Enjoy a true sense of ownership as you work with a proven industry leader on some of the most exciting and high-profile projects in the nation. We offer a wide range of job opportunities competitive compensation full benefits an Employee Stock Ownership Plan and more.

Why Rosendin

Committed. Innovative. Engaged.

If youre looking to take your career to the next level and work with some of the best and brightest in the industry we want to hear from you. Since our founding over 100 years ago Rosendin has been driven to positively impact the communities where we live and work. We are an organization built on integrity and we have a culture that empowers people embraces diversity and inspires everyone to do their best. As one of the largest EMPLOYEE-OWNED electrical contractors in the United States you will have the unique benefit of being a shareholder at a company that is experiencing tremendous growth and success. When our people succeed and fuel our success we reward them. Wed love to have you as a shareholder!

YOUR NEXT OPPORTUNITY:

The digital media specialist is responsible for managing Rosendins social media presence to enhance brand awareness and engagement. Key duties include developing and executing social media strategies managing a content calendar creating and curating engaging content monitoring social media channels and responding to audience interactions. The specialist will analyze social media performance metrics to optimize content for maximum engagement and reach across channels and works closely with the Director of Corporate Marketing Integrated Marketing Managers and the Creative Services Team Manager to align messaging with overall brand goals. Strong skills in communication creativity and knowledge of social media trends and tools are essential. The ideal candidate is creative detail-oriented and has a strong understanding of social media and Google trends.

WHAT YOULL DO:

Social Media Content Creation:

• Excellent knowledge of social media platforms including GMB Instagram LinkedIn Twitter and Facebook
• Develop and execute engaging social media content that aligns with brand messaging and goals.
• Create visually appealing graphics posts and stories for various platforms (Instagram Facebook Twitter LinkedIn etc.).
• Encourage greater social media participation
• Identify opportunities to influence public perception through audience engagement and publicly speaking about the brands social media strategy
• Ability to use social media for impressions and brand awareness
• Experience with buyer persona and audience research

Content Calendar Development:

• Plan organize and manage a comprehensive content calendar that supports campaign objectives and deadlines.
• Collaborate with cross-functional teams to ensure alignment and consistency in messaging.

Video and Audio Production:

• Produce edit and post high-quality video and audio content for social media and other digital platforms.
• Utilize industry-standard software to edit footage add effects and ensure polished final products.

Performance Analysis:

• Develop and execute a corporate social media strategy to aid in Rosendins goals to grow the brands visibility engagement and credibility.
• Monitor and analyze social media performance metrics to gauge the effectiveness of content and campaigns and report on KPIs and areas for optimization.
• Use insights to refine strategies and optimize content for maximum engagement and reach.

Trend Monitoring:

• Stay up to date with the latest trends in social media digital marketing and content production to ensure our strategies remain innovative and effective.

Collaboration and Communication:

• Work closely with the Director of Marketing Integrated Marketing Managers and Creative Services Team Manager to align content with broader marketing strategies and initiatives.
• Communicate effectively with team members and other departments to understand their needs and deliver outstanding results

WHAT YOULL NEED TO BE SUCCESSFUL:

• Excellent writing editing and communication skills

• Excellent critical thinking time-management problem-solving and analytical skills

• Creative mindset with a keen eye for detail and design.

• Knowledge of and experience with various social media platforms and reporting tools including Adobe Canva SEMRush and Google Analytics.

• Organized accountable and action-oriented

• Agile and able to manage multiple projects and deadlines in a fast-paced environment

• Solid understanding of traditional media KPIs and measurement with the ability to leverage data to drive decision-making.

• Strong executive presence and ability to communicate to senior leaders.

• Ability to work with cross-functional groups and develop relationships with key stakeholders

WHAT YOU BRING TO US:

• Bachelors degree in Marketing Communications Social Media or similar field

• 3 years of experience in digital media social media management and content creation.

• Proficiency in video and audio editing software including but not limited to Adobe Premiere Pro Adobe InDesign Adobe Photoshop Canva Capcut and After Effects.

• Strong understanding of social media platforms and best practices for engagement.

• Proficiency in data analysis tools.

• Strong understanding of Google Analytics and SEMRush

WORKING CONDITIONS:

• General work environment sitting for long periods standing walking typing carrying pushing bending. Work is conducted primarily indoors with varying environmental conditions such as fluorescent lighting and air conditioning

• Noise level is usually low to medium; it can be loud on the jobsite.

• We fully comply with the ADA and applicable state law including considering reasonable accommodation measures that may enable qualified disabled applicants and employees to perform essential functions.

• Occasional lifting of up to 30 lbs.

Rosendin is committed to creating a diverse environment and is proud to be an Equal Opportunity Employer. Employment decisions are considered regardless of race color religion sex sexual orientation gender identity national origin disability veteran status pregnancy age (over 40) or any other categories protected by applicable federal state or local law.

YOU Matter Our Benefits

• ESOP Employee Stock Ownership

• 401 K

• Annual bonus program based upon performance profitability and achievement

• 17 PTO days per year plus 10 paid holidays

• Medical Dental Vision Insurance

• Term Life AD&D Insurance and Voluntary Life Insurance

• Disability Income Protection Insurance

• Pre-tax Flexible Spending Plans (Health and Dependent Care)

• Charitable Giving Match with our Rosendin Foundation

Our success is rooted in our people. We all come together around long-term vision and a sense of shared ownership. As a group we do whatever it takes to ensure the success of our businessand your career.

Rosendin Electric is committed to creating a diverse environment and is proud to be an Equal Opportunity decisions are considered regardless of race color religion sex sexual orientation gender identity national origin disability or veteran status.