Growth Account Director
Growth Account Director
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Job Description
Agency :
Ledger BennettJob Description :
Title Growth (Senior) Account Manager
Purpose of the role
Support the VP Growth in managing teams within Ledger Bennett and across the Havas network to ensure high quality responses to RFIs and RFPs.
Role will also extend to support the VP Growth in managing the broader pursuit response and project managing stakeholder engagement.
Measuring Success
Pitch win rate
Pursuit plan adherence
Pitch feedback from prospects
Clarity of Ledger Bennett proposition within Marketing & New Business efforts
Overview of responsibilities
New Business (Pitches & proposals)
Support pitches through the orchestration of internal LB & HMN teams
Focus on bringing LB & Havas specialisms together to build cohesive and impactful pitch responses that deliver against the client brief
Ensure pitch and proposal responses are organised and professional
Support in collation of RFI responses
Smooth project management for all active pitch processes documented in with all team time-booking managed accordingly
New Business (Best practices & assets)
Work with the VP Growth to evolve our current pursuit process
Work with the VP Growth to evolve the Ledger Bennett creds as the agency grows
Work with the Marketing Managers to further develop a suite of high-impact case studies and other collateral to support pursuit
Develop the repository of content & materials required for pitch and proposal responses to create efficiencies
Work with the Havas Growth team to ensure Ledger Bennett is connected to the wider Media Network making the most of the available shared resource. This includes participating in Growth Marketing meetings Route 66 and HVL networking sessions.
Marketing
The Marketing Plan will be created by the Leadership Team and VP Growth. This role will support the Marketing team in implementing specific parts of the marketing plan such as office launches.
With the Marketing team ensure Ledger Bennett is well represented across the Havas networking calendar with existing clients and prospecting being invited to attend
Reporting
Ensure the marketing dashboard is updated each month and connects marketing activity to pipeline creation
Ensure HubSpot pipeline admin is up to date
#LI-NK1
Contract Type :
PermanentHere at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age sex race ethnicity disability and other factors that have no bearing on an individuals ability to perform their job.
Required Experience:
Director
Employment Type
Full-Time
