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You will be updated with latest job alerts via emailJob Description:
Our team is looking for a B2B media expert with strong capability in planning and buying to join a our growing B2B media practice.
About us: dentsu B2B is a specialized award-winning B2B group within dentsu. We have 20 years of B2B heritage. Youll join over 1000 integrated B2B specialists from across the globe to develop bespoke B2B solutions and partnership. Our unique point of view on B2B is The Superpowers Index an annual survey of B2B buyer behaviour.
About you: Great campaign execution is your specialty with creativity mixed in and you enjoy supporting your team and the client teams.. You always look for new ways to innovate media from brand to demand.
We are looking for a self-motivated highly detail oriented and creative thinker. Someone who is proficient in taking a campaign idea and leading it through the planning executing and measuring phases to create memorable and impactful activations . This is a highly collaborative and visible position so good communication and interpersonal skills are a must. This role reports to the Director of Strategy and Client Leadership.
Your specific day-to-day responsibilities will look like this:
Create manage execute and ensure measurement of media campaigns to achieve a myriad of goals from brand awareness to demand generation.
Plan and buy B2B media campaigns across social search direct content syndication account-based marketing lead-generation brand-building events etc.
Collaborate with clients and colleagues to create campaigns and/or events that promote services/products
Work in conjunction with client/agency creative teams to create collateral to complement campaigns
Effectively communicate with colleagues and clients
Perform additional functions and administrative tasks as for media activation
Required Skills & Experience
5 years of B2B media planning experience ideally in a client service setting
Bachelors degree college diploma or equivalent combination of education training and/or experience
Creative thinking as applied to B2B media activation
Strong written and verbal communication skills
Ability to prioritize across projects and deliver to timelines
Attention to detail and excellent organizational skills
Ability to collaborate with different teams and job levels to accomplish responsibilities
An understanding of the Canadian market including key demographics and media inventory landscape
Experience on working in or with large enterprises to perform B2B marketing functions is an particularly in areas such as media planning Salesforce Marketing Cloud (SFMC) user experience analysis and lead cycle management
Thorough knowledge of Microsoft Office especially Outlook Word PowerPoint and Excel
Experience with Google Analytics marketing automation
Full-funnel media planning including Content Syndication Content Sponsorships/Partnerships Nurture (email) video audio social and search as well as experience with Demand Base 6Sense or similar.
Additional information
The salary range for this position is$75k-$80k. Actual salary within thesalary range will be based on avariety of factors including relevantexperience knowledge and skills.A range of medical dental RRSPpaid time off and/or other benefitsalso are available to all permanentemployees.
We know through experience that different ideas perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process please contact or to begin a conversation about your individual accessibility needs throughout the hiring process.
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Location:
TorontoBrand:
Dentsu MediaTime Type:
Full timeContract Type:
PermanentRequired Experience:
Manager
Full-Time