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Job Title: Digital Marketing Generalist
Overview:
The Digital Marketing Generalist is responsible for supporting and executing marketing initiatives across digital social email and paid media channels. This role is ideal for a creative detail-oriented individual who thrives in a fast-paced environment and is driven by measurable results.
Key Responsibilities:
Assist in the planning and of multi-channel marketing campaigns including email paid media social media and influencer collaborations
Coordinate with creative teams (designers copywriters video editors) to ensure timely delivery of high-quality marketing assets
Monitor and report on campaign performance compiling weekly and monthly insights
Collaborate with design and content teams to develop engaging on-brand assets
Conduct market research and competitive analysis to support strategic planning
Manage product launch timelines and ensure all assets and campaigns are executed on schedule
Communicate with external partners such as influencers and agencies to align on campaign goals and deliverables
Maintain and update marketing calendars ensuring all deadlines and milestones are met
Qualifications:
1 3 years of experience in a marketing role ideally within DTC or e-commerce
Strong written and verbal communication skills
Familiarity with tools such as Meta Ads Manager Klaviyo Canva and Google Analytics
Highly organized proactive and able to collaborate across teams
Comfortable working in a dynamic fast-moving environment
Remote