Director of Marketing & Branding - 1689
Director of Marketing & Branding - 1689
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Job Description
A finance company is seeking an experienced Director of Marketing & Branding to lead and oversee all aspects of its marketing efforts. This role will focus heavily on affiliate marketing while also managing broader marketing strategy execution and brand development. The ideal candidate is both strategic and hands-on with the ability to lead a team build systems and drive performance across multiple channels.
Responsibilities Include:
Build and manage a robust affiliate marketing program to drive leads and growth
Oversee all marketing channels including digital email social media and content
Develop and maintain a cohesive brand identity across platforms and campaigns
Collaborate with executive leadership on high-level growth strategy
Analyze performance data and continuously optimize for ROI and engagement
Manage external agencies vendors and creative partners
Provide leadership and mentorship to internal marketing team members
Stay current on industry trends technologies and competitor activity
Ideal Qualifications:
5 years of experience in marketing leadership preferably in finance or B2B services
Proven track record managing affiliate programs and performance-based campaigns
Strong understanding of brand building positioning and storytelling
Excellent project management leadership and communication skills
Hands-on experience with analytics tools CRM and marketing platforms
Creative mindset paired with data-driven decision making
This is a great opportunity for a senior marketing leader to take full ownership of strategy brand and growth in a high-potential finance company.
Salary: $100k $175k/Year
Required Experience:
Director
Employment Type
Full-Time
