Performance Marketing Lead
Performance Marketing Lead
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
$ 95000 - 115000
1 Vacancy
Job Description
About EliseAI
EliseAI is the leading conversational AI platform for the housing and healthcare industry. We automate the boring mundane repetitive tasks so that staff can focus on more engaging customer interactions. In 2024 we were the fastest growing AI startup in NYC our home city. Our philosophy is built around small but highly empowered teams that allow us to execute faster than anyone else.
About the Role
Were looking for a data-obsessed Performance Marketing Lead who loves turning numbers into narratives and building the plumbing that makes great marketing runs. Youll sit at the intersection of analytics and marketing operationshelping build measurement frameworks that guide strategy owning the tech stack that powers execution and translating insights into campaign initiatives that scale.
Key Responsibilities
Marketing Analytics & Insights
- Own platform management and reporting for core paid channels (LinkedIn Facebook/Instagram Google Ads and emerging platforms)
- Work with the Growth Marketing Manager to set KPIs manage budgets monitor pacing and surface optimizations that maximize spend efficiency.
- Build dashboards to monitor lead flow attribution CPL MQLs Opportunities CAC and ROI.
- Deep-dive into paid campaigns performance to uncover trends generate actionable insights and present recommendations to the wider marketing team.
- Track website traffic and conversion funnels end-to-end: help implement and maintain tracking (GA4 HubSpot tag managers) and help translate findings into tests that boost visit-to-lead and lead-to-opportunity rates alongside the broader marketing team.
- Help support A/B tests on landing pages forms and email sequences to improve CVR.
Marketing Operations
- Help support and own our marketing tech stack (Salesforce HubSpot Google Ads LinkedIn Ads Facebook attribution tools and supporting integrations).
- Help manage and set up internal webinars ensuring all internal stakeholders are aligned content is developed and support post webinar tracking.
- Build and optimize HubSpot assetsworkflows dynamic lists automated email programs to support marketing campaigns.
- Implement and maintain lead scoring lead stamping and lifecycle stages within HubSpot.
- Ensure data hygiene automation accuracy and airtight syncs between marketing and CRM systems.
Requirements
- 3-5 years in marketing analytics growth or marketing operations - ideally in a B2B SaaS startup or agency environment.
- Experience owning or leveraging paid media platforms (such as Google LinkedIn AdRoll).
- Hands-on expertise with marketing automation platforms such as HubSpot.
- Experience tracking performance metrics building attribution models and ROI reporting that help influence budget allocation.
- Strong grasp of A/B testing funnel optimization and statistical significance.
- Ability to translate complex analysis into clear stories and recommendations.
- A bias for action ownership mentality passion for continuous improvement and willingness to learn.
Why Join
Growth and impact. Its not often that you can get in on the ground floor of a funded (unicorn!) startup thats scaling. That means that instead of following a playbook youll be writing it. Every single day you will be challenged to identify how we can scale and execute on it. Youll learn what works when you succeed and what doesnt when you fail. Either way the rest of the team will be here to support you.
Benefits
In addition to the growth and impact youll have at EliseAI we offer competitive salaries along with the following benefits:
- Equity in the company in the form of stock options
- Medical Dental and Vision premiums covered at 100%
- Fully paid parental leave
- Commuter benefits
- 401k benefits
- Monthly fitness stipend
- Our brand new Midtown south office with an open floor plan fully stocked kitchen and company paid lunch
- Fun company social events through our Elise and the City program
- Unlimited vacation and paid holidays
Well cover relocation packages from outside of the Greater NYC metro area - well make the move exciting not painful.
Job Compensation Range:
The salary range for this role is $95000 - $115000. EliseAI offers a competitive total rewards package which includes base salary equity and a comprehensive benefits & perks package. Exact compensation is determined based on a number of factors including experience skill level location and qualifications which are assessed during the interview process. Additional details about total compensation and benefits will be provided by our Recruiting Team during the hiring process.
EliseAI provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race color religion age sex national origin disability status genetics protected veteran status sexual orientation gender identity or expression or any other characteristic protected by federal state or local laws.
If you need assistance and/or a reasonable accommodation in the application or recruiting process due to a disability please contact us at
#li-onsite
Employment Type
Full Time
