Senior Field Marketing Manager, International
Senior Field Marketing Manager, International
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Job Description
Are you a seasoned field marketer ready to lead strategic initiatives across international markets At Toast were powering the restaurant community through innovation and hospitality-driven technology. Were looking for a Senior Field Marketing Manager to join our International Marketing team and lead the charge in building and scaling high-impact regional marketing programs that drive pipeline and revenue across Canada the UK and Ireland.
Youll partner closely with Sales leadership regional stakeholders and global marketing teams to deliver integrated programs that strengthen market presence accelerate sales opportunities and deliver measurable ROI. This is a high-visibility strategic role ideal for a senior marketer who thrives in fast-paced cross-functional environments and has a track record of field marketing leadership in international B2B tech markets.
About This Roll (Responsibilities):*
- Own the international field marketing strategy developing localized programs that support pipeline goals market development and long-term growth in Canada the UK and Ireland.
- Partner with Sales leadership to align on goals prioritize investments co-develop playbooks and ensure tight coordination between marketing activities and outbound sales efforts.
- Lead integrated multi-touch campaigns using a mix of field events ABM digital tactics local partnerships sponsorships and community activations tailored to regional dynamics.
- Oversee execution and optimization of Toast-hosted and third-party events (tradeshows community events executive dinners pop-ups) ensuring they build brand awareness and convert to qualified pipeline.
- Drive field marketing innovation by piloting new approaches to in-market presence from localized content and case studies to ambassador programs and market-specific activations.
- Act as the voice of the international fieldgather and share regional insights across Product Sales Brand and Demand Gen to help shape GTM strategy and messaging.
- Mentor junior marketers fostering a culture of operational excellence continuous learning and data-driven decision-making.
- Measure and report on program performance including pipeline creation conversion impact engagement and ROI. Provide insights to guide quarterly planning and resource allocation.
- Own the budget and field calendar for all international markets ensuring alignment with business priorities and seamless coordination with global campaigns.
Do You Have the Right Ingredients (Requirements):
- 68 years of field marketing and demand generation experience with at least 2 years owning strategy across multiple international markets.
- Proven ability to partner closely with Sales leaders to build pipeline-generating programs that align with GTM goals.
- End-to-end experience with event planning and execution from strategy and messaging to logistics and reporting.
- Strong understanding of ABM localized campaign development and the nuances of scaling field programs across regions.
- Comfortable working across time zones functions and levelsfrom leadership conversations to local vendor negotiations.
- Previous experience using marketing and CRM platforms such as Salesforce Marketo and project management tools.
- Excellent communication stakeholder management and cross-functional collaboration skills.
- A test-and-learn mindset with a strong focus on outcomes accountability and agility.
Location: London UK or Dublin Ireland (Hybrid)
Our Spread* of Total Rewards
We strive to provide competitive compensation and benefits programs that help to attract retain and motivate the best and brightest people in our industry. Our total rewards package goes beyond great earnings potential and provides the means to a healthy lifestyle with the flexibility to meet Toasters changing needs. Learn more about our benefits at Equity and Inclusion is Baked into our Recipe for Success
At Toast our employees are our secret ingredientwhen they thrive we restaurant industry is one of the most diverse and we embrace that diversity with authenticity inclusivity respect and humility. By embedding these principles into our culture and design we create equitable opportunities for all and raise the bar in delivering exceptional experiences.
We Thrive Together
We embrace a hybrid work model that fosters in-person collaboration while valuing individual needs. Our goal is to build a strong culture of connection as we work together to empower the restaurant community. To learn more about how we work globally and regionally check out: today!
Toast is committed to creating an accessible and inclusive hiring process. As part of this commitment we strive to provide reasonable accommodations for persons with disabilities to enable them to access the hiring process. If you need an accommodation to access the job application or interview process please contact .
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For roles in the United States It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Required Experience:
Manager
Employment Type
Intern
