Global Campaign Manager- Bangalore
Global Campaign Manager- Bangalore
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Job Description
Bring more to life.
Are you ready to accelerate your potential and make a real difference within life sciences diagnostics and biotechnology
At Cytiva one of Danahers 15 operating companies our work saves livesand were all united by a shared commitment to innovate for tangible impact.
Youll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danahers system of continuous improvement you help turn ideas into impact innovating at the speed of life.
Working at Cytiva means being at the forefront of providing new solutions to transform human health. Our incredible customers undertake life-saving activities ranging from fundamental biological research to developing innovative vaccines new medicines and cell and gene therapies.
At Cytiva you will be able to continuously improve yourself and us working on challenges that truly matter with people that care for each other our customers and their patients. Take your next step to an altogether life-changing career.
Learn about the Danaher Business System which makes everything possible.
The global marketing campaign manager is part of a team responsible for creating and managing impactful omnichannel marketing campaigns that are customer-centric and aligned with our brand standards. This role involves developing compelling content driving digital and traditional advertising and promotional campaigns and crafting creative messaging that resonates with the target audience. The campaign manager is responsible for ensuring the successful execution of these critical campaign components delivering cohesive and meaningful communications that elevate our brand and drives consideration and lead generation of the target audience.
This position reports to the Global Campaign Senior Manager and is part of the campaign team located in Bangalore and will be an on-site role. At Cytiva our vision is to advance future therapeutics from discovery to delivery.
What you will do:
- Work closely with cross functional business stakeholders to define and prioritize marketing campaigns initiatives and product launches for development and execute on campaign deliverables
- Build content strategy according to relevant industry segments personas and buyers journey stages; identify gaps and opportunities for improvement and provide recommendations/actions for refinement where needed
- Ensure all marketing material complies with Cytivas brand guidelines writing guidelines local regulatory requirements and work instructions for advertising and promotional collaterals.
- Drive adoption of new strategies techniques and tactics throughout the marketing communications team and extended marketing organization; influences internal stakeholders to take healthy risks to reach target segments and personas.
- Ensure KPIs for marketing campaigns initiatives and product launches are accurately set for each umbrella campaign as well as integrated & blitz campaigns; reviews progress collectively for each business and discusses outcomes/feedback with team members and business stakeholders
Who you are:
- Bachelors degree in marketing communications journalism or a related field or in biotechnology or chemistry
- 3-7 years experience in marketing campaign marketing communications digital marketing or a related field
- Experience with leading project teams and managing projects with external parties proven marketing campaign and project management experience.
- Knowledge of marketing communications integrated campaign strategies (traditional digital and events) and content marketing best practices
- Fluency in written and spoken English
Travel Motor Vehicle Record & Physical/Environment Requirements: if applicable for role
- Ability to travel 10-15% travel overnight to Europe USA Asia and Australia usually for workshops yearly planning sessions or events
It would be a plus if you also possess previous experience in:
- Prior experience in the Life Sciences industry is preferred but not required
- Experience working with marketing automation content management and CRM tools.
Cytiva a Danaher operating company offers a broad array of comprehensive competitive benefit programs that add value to our lives. Whether its a health care program or paid time off our programs contribute to life beyond the job. Check out our benefits at Danaher Benefits Info.
Join our winning team today. Together well accelerate the real-life impact of tomorrows science and technology. We partner with customers across the globe to help them solve their most complex challenges architecting solutions that bring the power of science to life.
For more information visit .
At Danaher we value diversity and the existence of similarities and differences both visible and not found in our workforce workplace and throughout the markets we serve. Our associates customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.
Required Experience:
Exec
Employment Type
Full-Time
