Senior Business Analyst, Apple News
Senior Business Analyst, Apple News
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
Job Title
Senior Business Analyst Apple NewsJob Description
About the Position:
We are seeking a data-driven Apple News Senior Business Analyst to optimize and analyze the performance of our content on Apple News. This role is ideal for someone who thrives at the intersection of Content Analytics and Commerce using data to drive content strategy engagement and revenue growth. As part of our team you will work closely with finance marketing editorial and strategy teams to evaluate how our content performs on Apple News providing insights that help maximize both engagement and revenue.
In-office Expectations: This position is hybrid in-office with the ability to work remotely for up to 2 days per week.
About the Positions Contributions:
35% Performance Analysis & Insights
- Monitor and analyze the performance of content on Apple News.
- Track key KPIs such as click-through rate (CTR) conversion rates revenue per click (RPC) and engagement time.
- Provide actionable recommendations to improve content reach engagement and monetization.
- Identify trends user behavior and best-performing content to guide future editorial decisions.
- Develop weekly monthly and ad hoc reports to share performance insights with key stakeholders.
35% Optimization & Strategy
- Work closely with the Apple News teams including marketing editors product finance and strategy teams to refine content based on data insights.
- Identify high-performing Apple News content and recommend topics headlines and placement optimizations.
- Conduct A/B tests on headlines content and templates to improve engagement and revenue.
- Stay on top of Apple News algorithm changes trends and platform updates to ensure our content strategy is optimized.
- Provide Apple News data and insights for sale event planning (Prime Day Black Friday etc.) in collaboration with the strategy team looking at past years performance and recent trends
- Monitor the competitive landscape on Apple News and provide strategic recommendations based on competitor trends including templates Apple News push notifications images and more
30% Collaboration & Reporting
- Partner with internal stakeholders to inform strategy with real-time data insights.
- Work closely with the affiliate and partnerships team to optimize revenue-driving opportunities.
- Maintain strong relationships with Apple News and external vendors where applicable.
- Provide regular presentations and reports to internal stakeholders translating data into clear actionable recommendations.
The Roles Minimum Qualifications and Job Requirements:
Education:
- Bachelors Degree or equivalent work experience required.
Experience:
- 2-4 years of experience in data analytics finance or related role.
Specific Knowledge Skills Certifications and Abilities:
- Proficiency in Excel/Google Sheets (pivot tables VLOOKUPs) and data visualization tools.
- Knowledge of Apple News reporting Looker Chartbeat or similar analytics tools is helpful.
- Strong understanding of content engagement metrics and revenue performance analysis.
- Ability to work cross-functionally and communicate data insights to non-technical stakeholders.
- A passion for commerce-driven content digital media and audience engagement.
It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age color national origin citizenship status physical or mental disability race religion creed gender sex sexual orientation gender identity and/or expression genetic information marital status status with regard to public assistance veteran status or any other characteristic protected by federal state or local law. In addition the Company will provide reasonable accommodations for qualified individuals with disabilities.Accommodation requests can be made by emailing .
The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program please click here: Experience:
Senior IC
Employment Type
Full-Time
Key Skills
Similar Jobs
Dr. Job is an online platform that connects employers with skilled job seekers, facilitating the search for job opportunities and top talent. Established in 2015. Dr. Job Pro has emerged as the world premier job portal, attracting thousands of job seekers every day from all over the world.
Follow Dr.Job
Dr Job FZ LLC. 2025 © All Rights Reserved