Senior Principal Product Manager
Senior Principal Product Manager
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$ 115600 - 245800
1 Vacancy
Job Description
The Senior Brand Manager is the brand expert who sets strategic direction and ensures execution for portfolio growth through development and execution of marketing campaigns and strategies portfolio development internal and external education strategies and customer engagement campaigns.
What you will do:
In alignment with global strategy set annual and longrange brand/indications strategy to achieve required growth profit and market share targets
Create/distribute scalable assets tools marketing campaigns (menu) and best practices which can be localized for maximum impact
Identify education brand experience and customer engagement opportunities for both internal and external audiences to increase brand perception and value
Development of trust and strong relationships with marketers sales professionals internal stakeholders and key customers (KOL)
In collaboration with the Divisional/Portfolio Marketing/Marketing teams creation of Annual Marketing Plan and portfolio roadmap over 35 year horizon
Working with leadership to forecast demand develop relationships with supply chain partners
Define and execute regional product life cycle including phasein (launch) and phaseout (PLCM) of products
Provide analysis of business performance brand perception and other drivers of future brand performance. Define mitigating actions to deliver on strategy
Partner with divisional resources to develop portfolio through new product development line extensions and M&A activity
Work in partnership with Product Managers in a complex matrix organization influencing and ensuring execution of strategies
In partnership with Education Manager identify internal training needs and create relevant content and training programs
Create scalable customer engagement events such as facility tours/events/ handson opportunities and medical education programs
Manage branding messaging positioning and pricing of assigned brands based on market customer and competitive insights
Take the lead in developing KOLs for the brand.
Coordinate the HCP academy plans and execute in line with the power brand strategy
Act as Mentor and deliver training as and when necessary to more junior Brand Managers within the team
Act as a role model for global organizational social and moral values
What you will need:
Required:
Bachelors degree required
10 years of work experience required
Preferred:
MBA preferred
7 years medical device or marketing experience preferred
$115600 $245800 salary plus bonus eligible benefits. Actual minimum and maximum may vary based on pay is based on skills experience and other relevant factors.
Travel Percentage: NoneStryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race ethnicity color religion sex gender identity sexual orientation national origin disability or protected veteran status. Stryker is an EO employer M/F/Veteran/Disability.Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about discussed or disclosed their own pay or the pay of another employee or applicant. However employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information unless the disclosure is (a) in response to a formal complaint or charge (b) in furtherance of an investigation proceeding hearing or action including an investigation conducted by the employer or (c) consistent with the contractors legal duty to furnish information.Required Experience:
Staff IC
Employment Type
Full-Time
