This role is necessary to our products success by ensuring that our messaging is both compelling and consistent across all channels. You will support the Head of Product Success by blending industrystandard analytical rigor with graphic design and storytelling skills to create impactful collateral that communicates our products value.
Key Responsibilities: Reporting to the Head of Product Success
Collateral Creation & Management
- Develop Engaging Collateral: Create highquality marketing materials including brochures onepagers case studies and digital assets that align with product strategy.
- Maintain Organized Libraries: Keep all product collateral uptodate ensuring easy access for internal teams across Sales Analytics Product and Customer Success.
- Design Visual Assets: Utilize graphic design skills to produce infographics visual templates and other creative assets that enhance product narratives.
- Create sales enablement materials including one pagers battlecards and pitch decks.
- Define messaging and content to support feature and product launches.
Product Marketing Analysis
- Market & Competitor Analysis: Conduct market research to understand customer trends analyse competitor positioning and identify opportunities that inform product messaging.
Collaboration & Support
- CrossFunctional Partnership: Work closely with Product Sales and Customer Success teams to ensure collateral meets diverse stakeholder needs and is aligned with overall product strategy.
- Feedback Integration: Gather insights from various teams and customer feedback to continually improve the effectiveness and impact of product materials.
Who are you What will make you successful
- Curiosity you will naturally gravitate to try understand why things work in certain ways and how can we better them
- You are a gotomarket content strategist who loves pushing the boundaries and loves storytelling with data
What Youll Need to Bring to the Role
- Content Creation: You will have experience with turning technical product details into engaging narratives.
- Graphic Design Proficiency: Strong skills in graphic design using tools such as Adobe Creative Suite Figma or Canva to create visually compelling collateral.
- Analytical Expertise: Experience in market research competitive analysis and datadriven decisionmaking within a product marketing context.
- Industry Insight: Familiarity with typical product marketing analyst functions including gotomarket strategy collateral development and performance analysis.
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Preferred Qualifications
- Bachelors Degree in Marketing Communications Graphic Design or a related field with 3 years of experience
- Prior experience in a product marketing analyst role or a product marketing associate within a B2B or B2C environment.
- Proficiency in project management tools (e.g. Trello Asana or Notion) for efficient collaboration and task management.
- Proficiency in tools such as Adobe Creative Suite Figma or Canva (preferred) to create visually compelling collateral
Qualifications :
- You will be a creative story teller
Benefits/Perks:
- Novated Leasing & Salary Packaging
- Great compensation package and bonus / commission plan
- Core benefits including Experian shares discount and wellness program
- Flexible work environment hybrid model
- Flexible time off including volunteer time off personal leaves and paid holidays
- 17 weeks of Paid Parental Leave family care leave and up to 5 days study leave
Additional Information :
Our uniqueness is that we celebrate yours. Experians culture and people are important differentiators. We take our people agenda very seriously and focus on what matters; DEI work/life balance development authenticity collaboration wellness reward & recognition volunteering... the list goes on. Experians people first approach is awardwinning; Worlds Best Workplaces 2024 (Fortune Top 25) Great Place To Work in 24 countries and Glassdoor Best Places to Work 2024 to name a few. Check out Experian Life on social or our Careers Site to understand why.
Experian is proud to be an Equal Opportunity and Affirmative Action employer. Innovation is an important part of Experians DNA and practices and our diverse workforce drives our success. Everyone can succeed at Experian and bring their whole self to work irrespective of their gender ethnicity religion colour sexuality physical ability or age. If you have a disability or special need that requires accommodation please let us know at the earliest opportunity.
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This is a hybrid remote/inoffice role.
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Remote Work :
No
Employment Type :
Fulltime