Software Development Manager, Demographic Targeting

Join Amazon Ads Demographic Targeting team as a Software Development Manager and shape the future of how advertisers connect with audiences worldwide! Our team enables advertisers to effectively reach their target demographics across Amazons global advertising ecosystem supporting 350 demographic audiences across 17 international marketplaces.

In Demographic Targeting our mission is to enable advertisers with demographic intelligence across the entire campaign lifecycle; from planning and activation to measurement. Our services connect demographic data for supply and demand by decorating bid requests with demographic attributes and making them available to downstream services like planning targeting and reporting.

Were looking for a passionate engineering leader to drive innovation in our machine learningpowered demographic prediction systems. Youll lead a talented team developing solutions that combine firstparty Amazon insights with advanced modeling techniques to provide industryleading demographic targeting capabilities. Your teams work will directly impact advertising effectiveness on platforms like Prime Video helping global brands deliver more relevant ads to their intended audiences.

As we expand into new markets and enhance our realtime audience intelligence systems youll have the opportunity to tackle complex technical challenges at massive scale while working with crossfunctional teams across Amazons advertising organization. If youre excited about building the next generation of advertising technology that balances precision targeting with customer privacy come help us revolutionize how brands connect with their audiences!

Key job responsibilities
Technical Leadership
Guide architectural decisions and technical direction for scalable software systems
Establish quality standards and metrics for service health and customer impact
Review and provide feedback on technical designs and implementation approaches
Drive operational excellence and system reliability

People Management
Build and develop highperforming engineering teams through hiring coaching and career development
Provide regular feedback and performance evaluations
Create an inclusive environment that encourages innovation and collaboration
Foster a culture aligned with Amazons Leadership Principles

Strategic Execution
Own technical roadmap and strategy ensuring alignment with organizational goals
Drive project delivery through clear prioritization and risk management
Make datadriven decisions balancing tactical needs against strategic goals
Partner effectively with product managers and crossfunctional stakeholders

Business Impact
Translate business requirements into technical solutions that scale
Identify and execute opportunities for innovation and process improvement
Own endtoend delivery of customerfacing features and services
Drive continuous improvement in engineering practices and operational metrics

3 years of engineering team management experience
7 years of working directly within engineering teams experience
3 years of designing or architecting (design patterns reliability and scaling) of new and existing systems experience
8 years of leading the definition and development of multi tier web services experience
Knowledge of engineering practices and patterns for the full software/hardware/networks development life cycle including coding standards code reviews source control management build processes testing certification and livesite operations
Experience partnering with product or program management teams
Experience designing building and operating machine learning and AIbased services

Experience in communicating with users other technical teams and senior leadership to collect requirements describe software product features technical designs and product strategy
Experience in recruiting hiring mentoring/coaching and managing teams of Software Engineers to improve their skills and make them more effective product software engineers

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $166400/year in our lowest geographic market up to $287700/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.