Digital Sales Manager
Digital Sales Manager
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Salary Not Disclosed
1 Vacancy
Job Description
40/29 the ABC affiliate in Rogers AR is looking for a Digital Media Sales Manager to provide energized leadership for our digital sales programs. You have experience with new media and enjoy staying up to date with its evolution understands digital marketing strategy and excels in a customerfocused team environment. You will report to the General Sales Manager.
Responsibilities
- Prepare and implement individual advertiser account strategy including revenue goals
- Meet with the local sales team including group and individual meetings to ensure their professional development and success with shared goals
- In partnership with the Local Sales Manager lead weekly sales meetings; prepare and lead quarterly/annual sales planning meetings
- Evaluate seller performance and provide feedback
- Be a primary negotiator for the station on all digital business; review important sales proposals in advance to ensure client goals are achieved in a manner consistent with station sales guidelines
- Respond to Request For Proposals (RFPs); meet client deadlines
- Meet with clients to develop/strengthen business relationships; improve client retention
- Develop/strengthen business relationships with important station vendors
- Support local sellers in sales presentations to multiple points of contact with client/agency personnel
- Develop and produce nontraditional revenue and new sales programs
- Manage multiple expense budgets related to digital projects
- Work in partnership with the Local Sales Manager and National Sales Manager to achieve shared and strategic goals
- Provide training to Local and National sellers
- Ensure that all necessary sales presentations are comprehensive and available in advance of the selling window
- Maintain current and accurate revenue forecasts by account
- Review new insertion orders
Requirements
- Have a complete understanding of current digital marketing strategies including synergist values with other media.
- Understanding of pricing and inventory management principles
- Dissect an advertising Request For Proposal (RFP); identify important revenue opportunities and prepare comprehensive and a winning response
- Prospect meet with and close business with new station clients
- Have the skills to manage others
- Proficiency with Wide Orbit Kantar and One Domain/WO Media Office
- Valid drivers license and reliable automobile
- Related military experience will be considered
- Inperson attendance is required
Diversity Statement
At Hearst Television we tell stories every day. Stories about people of all cultures backgrounds perspectives and identities. Thats why behind the scenes we believe in being an organization as diverse and varied as the audience we reach ensuring that the content we create is more compassionate and more representative of the communities we serve.
Benefits
Hearsts benefit programs are modern flexible and designed to focus on you. As a Hearst employee you and your spouse or partner or dependents would have access to the following benefits.
- Medical Dental Vision
- 401(k) matching
- Emotional Wellness Support
- Paid Time Off
- Paid Parental Leave
- LGBTQ Health Services
- Additional benefits to meet your and your familys needs
Required Experience:
Manager
Employment Type
Full-Time
