Howdens Joinery the UKs number one Trade Kitchen Supplier is seeking to hire a creative and innovative Head of Online to lead on all aspects of our digital presence and performance. This includes eCommerce and digital trading SEO paid media acquisition digital content and editorial email marketing online reviews and the overall online customer journey across web and mobile platforms. In this leadership role you will set the vision and strategy for our online experience ensuring that it delivers against commercial goals supports brand equity and offers an intuitive experience for every customer. Based in our Raunds Northamptonshire office four days a week and one day working from home.

Reporting to the Marketing Director this is a great opportunity to influence and steer the next phase of digital in a FTSE 100 decentralised business. You will bring your commercial experience to simplify our user journeys drive continual growth in traffic and work in partnership with your cross functional stakeholders to drive performance.

Key skills and capabilities required for this role include excellent future thinking creative and innovative skills a strong passion and interest in consumer experience and having the intellectual curiosity and ambition to challenge as well as develop your own career.

What we can offer you as a Head of Online

• Highly competitive benefits package with a performance related bonus scheme (up to 75%)
• Company Car or car allowance
• Private medical family health insurance
• Award winning pension scheme (company contribution of up to 12%)
• 25 days holiday bank holidays per year and opportunity to buy extra holidays.
• Onsite subsidised restaurant
• Cycle to work scheme
• Share save scheme.
• Exceptional reward and recognition events

What youll be doing as Head of Online

• Defining and delivering a clear online vision and roadmap to improve customer journeys and drive digital performance
• Leading and optimising the eCommerce platform and digital trading to deliver against conversion and revenue KPIs
• Overseeing all digital acquisition activity (paid search paid social SEO) ensuring costeffective growth in quality traffic
• Owning and evolving the email marketing programme ensuring customer journeys are personalised timely and support commercial and brand objectives
• Directing digital content and editorial strategies that support seasonal campaigns alwayson storytelling and SEO performance
• Driving continual optimisation of the customer experience across web and mobile platforms using data and user insights to identify and implement improvements
• Leading the strategy for online reviews and customer reputation management driving review volume and sentiment while feeding insight back into the business
• Collaborating closely with IT Product and UX teams to improve the digital infrastructure design and functionality
• Championing best practice in UX accessibility and performance to ensure inclusive and highperforming digital experiences
• Tracking and reporting on digital KPIs identifying opportunities to scale what works and test new initiatives
• Acting as the digital subject matter expert across the business influencing and aligning key stakeholders

What youll need as a Head of Online

• Proven experience in a leadership role leading a digital or eCommerce function in a multichannel or retail environment.
• Degree educated or equivalent experience in Digital Marketing Business eCommerce or related field.
• Exceptional people management skills capable of navigating and leading change.
• Strong background in SEO paid media and performance marketing
• Demonstrable success managing CRM and email marketing strategies at scale
• Familiarity with customer experience and online review management tools
• Dataliterate and insightdriven with experience using tools such as Google Analytics GA4 CRM platforms and heatmapping software
• Experience managing budgets and delivering commercial results from digital initiatives
• UXsavvy with a customerfirst mindset
• Excellent project and stakeholder management skills
• Confident collaborative and proactive
• Naturally curious always looking to improve and innovate
• Resilient and able to work at pace in a fastmoving environment
• Both creative and analytically driven

About Howdens:

As the UKs leading trade kitchen supplier Howdens proudly supports over 460000 trade professionals through our network of 900 depots. As a constituent of the FTSE 100 and with sales of 2.3 billion in 2024 we continue to expand offering exciting opportunities for growth in a dynamic entrepreneurial environment.

How to apply:

Were creating a future where worldclass service innovation and sustainability are at the core of everything we do. If youre looking for a place to grow and advance your career as a Head of Online

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Howdens is founded on the principle of being Worthwhile for ALL concerned. Were working hard to ensure we provide an inclusive environment where everyone feels welcome. We will do everything we can to support you during your application. If you need us to make any adjustments to our recruitment process please email with the job title and location and we will be happy to help you.

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