drjobs Senior Manager, Omnichannel Operations Lead

Senior Manager, Omnichannel Operations Lead

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1 Vacancy
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Job Location drjobs

Thousand Oaks, CA - USA

Monthly Salary drjobs

$ 204710 - 204710

Vacancy

1 Vacancy

Job Description

Career Category

Sales & Marketing Operations

Job Description

Join Amgens Mission of Serving Patients

At Amgen if you feel like youre part of something bigger its because you are. Our shared missionto serve patients living with serious illnessesdrives all that we do.

Since 1980 weve helped pioneer the world of biotech in our fight against the worlds toughest diseases. With our focus on four therapeutic areas Oncology Inflammation General Medicine and Rare Disease we reach millions of patients each year. As a member of the Amgen team youll help make a lasting impact on the lives of patients as we research manufacture and deliver innovative medicines to help people live longer fuller happier lives.

Our awardwinning culture is collaborative innovative and science based. If you have a passion for challenges and the opportunities that lay within them youll thrive as part of the Amgen team. Join us and transform the lives of patients while transforming your career.

Senior Manager Omnichannel Operations Lead

What you will do

Lets do this. Lets change the world. In this vital role the Senior Manager Omnichannel Operations Lead is responsible for Prospect and Patient endtoend ownership of the marketing technology capabilities required to deliver effective compliant and scalable patient and prospect engagement journeys across GCO. Acting as the bridge between business strategy and technical execution this role ensures the Salesforce Marketing Cloud (SFMC) platform is optimized to support lifecycle marketing use cases including onboarding education adherence and reengagement campaigns.

This role is not responsible for executing campaigns but rather for enabling themby ensuring platform readiness data availability consent alignment and crossfunctional coordination across marketing privacy IT and execution partners. In addition to enabling campaigns this role is also important for leading platform operations including setting the standards for execution triaging across all DTC (direct to consumer) capabilities & campaigns and leading troubleshooting of platforms and campaigns at a strategic level.

Key Responsibilities:

  • Own and evolve the capability roadmap for patient/prospect engagement within SFMC ensuring alignment with GCO marketing goals and brand strategies.

  • Translate journey and use case requirements into actionable platform and data needs in collaboration with IT data teams and execution partners.

  • Ensure foundational elements for journey activation are in place: audience segmentation consent management trigger data personalization logic and performance tracking.

  • Partner with marketing and content teams to evaluate readiness and gaps for activating new patient journeys.

  • Lead intake and feasibility assessments for new patient/prospect use cases; identify blockers and align resources to resolve them.

  • Work closely to ensure consistency in process governance and journey lifecycle.

  • Collaborate with IT legal privacy and compliance teams to align on consent frameworks data retention and audience targeting policies.

  • Monitor platform usage and performance for the patient/prospect ecosystem; provide recommendations for continuous improvement.

  • Set execution standards through developing and enforcing guidelines to ensure consistent and effective use of Platforms across campaigns.

  • Lead the triage and troubleshooting for any platform / campaign issues by identifying root causes and coordinating with relevant teams to implement solutions with minimal disruption.

  • Facilitate crossfunctional collaboration to ensure seamless integration and operation of DTC capabilities.

  • Drive operational excellence by ensuring platform performance and campaign execution processes are efficient scalable and aligned with strategic objectives.

What we expect of you

We are all different yet we all use our unique contributions to serve patients. The professional we seek is a collaborative partner with these qualifications.

Basic Qualifications:

Doctorate degree and 2 years of digital marketing operations commercial operations and/or information sciences.

Or

Masters degree and 4 years of digital marketing operations commercial operations and/or information sciences.

Or

Bachelors degree and 6 years of digital marketing operations commercial operations and/or information sciences.

Or

Associates degree and 10 years of digital marketing operations commercial operations and/or information sciences.

Or

High School Diploma / GED and 12 years of digital marketing operations commercial operations and/or information sciences.

Preferred Qualifications:

  • 5 years of experience in digital marketing operations marketing technology or omnichannel campaign enablement with a track record of managing crossfunctional teams ideally in a healthcare pharmaceutical or regulated industry.

  • Deep expertise in Salesforce Marketing Cloud (SFMC) including Journey Builder Audience Builder Automation Studio and Contact Builder.

  • Strong understanding of data architecture consent management and privacy compliance frameworks (e.g. HIPAA GDPR CCPA).

  • Proven experience translating marketing strategies into technical requirements and operational plans.

  • Demonstrated ability to lead crossfunctional teams including IT Compliance Data & Analytics and Creative.

What you can expect of us

As we work to develop treatments that take care of others we also work to care for your professional and personal growth and wellbeing. From our competitive benefits to our collaborative culture well support your journey every step of the way.

The expected annual salary range for this role in the U.S. (excluding Puerto Rico) is posted. Actual salary will vary based on several factors including but not limited to relevant skills experience and qualifications.

In addition to the base salary Amgen offers a Total Rewards Plan based on eligibility comprising of health and welfare plans for staff and eligible dependents financial plans with opportunities to save towards retirement or other goals work/life balance and career development opportunities that may include:

  • A comprehensive employee benefits package including a Retirement and Savings Plan with generous company contributions group medical dental and vision coverage life and disability insurance and flexible spending accounts

  • A discretionary annual bonus program or for field sales representatives a salesbased incentive plan

  • Stockbased longterm incentives

  • Awardwinning timeoff plans

  • Flexible work models including remote and hybrid work arrangements where possible

Apply now and make a lasting impact with the Amgen team.

In any materials you submit you may redact or remove ageidentifying information such as age date of birth or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

Application deadline

Amgen does not have an application deadline for this position; we will continue accepting applications until we receive a sufficient number or select a candidate for the position.

As an organization dedicated to improving the quality of life for people around the world Amgen fosters an inclusive environment of diverse ethical committed and highly accomplished people who respect each other and live the Amgen values to continue advancing science to serve patients. Together we compete in the fight against serious disease.

Amgen is an Equal Opportunity employer and will consider all qualified applicants for employment without regard to race color religion sex sexual orientation gender identity national origin protected veteran status disability status or any other basis protected by applicable law.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process to perform essential job functions and to receive other benefits and privileges of employment. Please contact us to request accommodation.

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Salary Range

168264.00 USD 204710.00 USD

Required Experience:

Senior Manager

Employment Type

Full-Time

Company Industry

About Company

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