Email Marketing Specialist
Email Marketing Specialist
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
Overview
Recognized by Newsweek in 2024 and 2025 as one of Americas Greatest Workplaces for Diversity
***This position will work onsite at our corporate office in Brentwood TN***
Make Lives Better Including Your Own. If you want to work in an environment where you can become your best possible self join us! Youll earn more than a paycheck; you can find opportunities to grow your career through professional development as well as ongoing programs catered to your overall health and wellness. Full suite of health insurance life insurance and retirement plans are available and vary by employment status.
Part and Full Time Benefits Eligibility
- Medical Dental Vision insurance
- 401(k)
- Associate assistance program
- Employee discounts
- Referral program
- Early access to earned wages for hourly associates (outside of CA)
- Optional voluntary benefits including ID theft protection and pet insurance
Full Time Only Benefits Eligibility
- Paid Time Off
- Paid holidays
- Company provided life insurance
- Adoption benefit
- Disability (short and long term)
- Flexible Spending Accounts
- Health Savings Account
- Optional life and dependent life insurance
- Optional voluntary benefits including accident critical illness and hospital indemnity Insurance and legal plan
- Tuition reimbursement
Base pay in range will be determined by applicants skills and experience. Role is also eligible for team based bonus opportunities. Temporary associates are not benefits eligible but may participate in the companys 401(k) program.
Veterans transitioning active duty military personnel and military spouses are encouraged to apply. To support our associates in their journey to become a U.S. citizen Brookdale offers to advance fees for naturalization (Form N400) application costs up to $725 less applicable taxes and withholding for qualified associates who have been with us for at least a year.
The application window is anticipated to close within 30 days of the date of the posting.
Responsibilities
The ideal Email Marketing Specialist is motivated resultsoriented and committed to providing outstanding customer experience for our potential Brookdale residents every day. The Email Marketing Specialist will be responsible for creating building and optimizing Brookdales community email marketing program in support of lead generation and advancement activities.
- Design code and deploy emails that drive users to take action and engage with our Brand.
- Monitor campaign performance and provide recommendations to optimize and expand existing programs that align with brand goals and initiatives.
- Work with account management team on incoming email communication requests including creation and execution of corporate and community requested emails.
- Develop cross functional relationships to ensure consistent brand messaging alignment and compliance across marketing materials.
- Manage and track incoming requests using project management tools and ensure deadlines and goals are met.
- Assist Email Team with Opt Out Inquiries Adhoc contact downloads proofing and other functions as needed.
- Other responsibilities as assigned.
This job description represents an overview of the responsibilities for the above referenced position. It is not intended to represent a comprehensive list of responsibilities. An associate should perform all duties as assigned by his/her supervisor.
Qualifications
Education and Experience
Bachelors Degree in Marketing Communications Business Administration or other related field required. 35 years of experience required. Technical email production experience and knowledge of HTML Excel responsive email design (Dreamweaver and SQL a plus).
Knowledge and Skills
Strong project management and organizational skills. Understanding of email marketing concepts testing opportunities metrics tools technology KPIs and industry best practices such as deliverability and sender reputation. Ability to work independently as well as collaboratively and be persistent. Excellent positive and productive interpersonal oral and written communication skills. Knowledge of senior living or healthcare a plus.
Physical Demands and Working Conditions
- Standing
- Walking
- Sitting
- Use hands and fingers to handle or feel
- Reach with hands and arms
- Stoop kneel crouch crawl
- Talk or hear
- Ability to lift: up to 25 pounds
- Vision
- Requires interaction with coworkers residents or vendors
- Requires Travel: Occasionally
Brookdale is an equal opportunity employer and a drugfree workplace.
Salary Range Information
Required Experience:
Unclear Seniority
Employment Type
Full-Time
