Manager, Card Marketing Oversight
Manager, Card Marketing Oversight
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Job Description
- Develop and execute engagement strategies across the credit card portfolio including new product launches events upgrades and card refreshes ensuring seamless client experiences.
- Support annual and quarterly marketing planning refining objectives to align with business goals.
- Analyze market research and data insights to inform the strategic direction of benefitled campaigns.
- Monitor consumer sentiment market conditions and competitive activity to enhance agility in marketing planning and budget allocation.
- Partner with Customer Journey Management teams to design and implement action plans that drive customer engagement and revenue growth.
- Work crossfunctionally with business channel and marketing teams in a highly matrixed environment to ensure alignment and buyin.
- Support the development and deployment of creative assets across multiple channels and touchpoints.
- Ensure proper usage of the brand guidelines across all marketing materials.
- Foster an inclusive highperformance culture that values diverse perspectives.
- Champion the clients core values: Accountability Passion Integrity and Respect.
- Ensure compliance with operational risk regulatory guidelines and marketing governance standards.
Qualifications :
- Manager: 4 years of experience in marketing strategy customer engagement or related fields.
- Senior Manager: 6 years of experience with a proven track record of driving performance growth across multiple KPIs.
- Exposure to Agile methodologies and working in crossfunctional teams.
- Strong understanding of product analytics and marketing technology stacks.
- Ability to thrive in a fastpaced resultsdriven environment with a highly collaborative approach.
Working Conditions
- Hybrid role based in Toronto with 3 days onsite per week.
- Standard office environment with occasional nonstandard hours.
- Limited domestic travel as required.
Additional Information :
This role is not eligible for immigration sponsorship.
A diverse workforce is a strong workforce
To deliver growth at BLEND360 and for our clients we believe we have a responsibility and unique opportunity to positively impact the workforce. Diversity has played a critical role in our history our growth and continues to have a profound impact on our success. We are determined to have equality in the workplace within our team and as an extension of our clients team.
This is not the work of the moment and this requires continued learning and purposeful actions. We are investing resources to understand and improve the sourcing selection and retention of the talent we hire and ultimately the workforce we provide for our clients. We will communicate our journey in the spirit of transparency and shared learning.
#LIMD1
Remote Work :
No
Employment Type :
Contract
Employment Type
Contract
