Social Media and Events Coordinator (The Skin Clinic)

Kate Somerville Skin Clinic is a premier skincare and medspa provider offering advanced treatments designed to enhance natural beauty and promote skin health. With services ranging from facials and laser treatments to injectables and body contouring we are committed to delivering transformative results in a luxurious clientfocused environment. Were looking for a passionate and driven EntryLevel Social Media and Events Coordinator to join our team and help us expand our brand engage clients and convert social media interactions and events into loyal customers.

Job Overview

As the EntryLevel Social Media and Events Coordinator youll help manage our social media presence coordinate engaging events and play a key role in client conversion. This role combines creative social media marketing event planning and client outreach to build meaningful connections and encourage customer loyalty. Youll work with the marketing team to learn how to convert online engagement into new client bookings leverage your skills in digital marketing communication and event coordination.

The position is based onsite in Los Angeles 5x a week in the clinic and/or office.

Key Responsibilities

Social Media Management

• Create and curate compelling content for social media platforms (Instagram Facebook TikTok Pinterest etc.) that speak to our audience and reflect our brands focus on skincare and clinical treatments.
• Manage daily posts stories reels and video content ensuring consistency across all platforms.
• Actively engage with followers by responding to comments messages and inquiries with a focus on driving client conversion through personalized interactions.
• Work with Abigail and brand marketing team to develop targeted social media campaigns that drive awareness and convert followers into booked appointments or leads.
• Monitor key social media metrics and assist in analyzing performance to identify opportunities for growth and engagement that directly impact client conversion.
• Track and manage online promotions and special offers to drive sales bookings and customer retention.

Event Coordination

• Assist with the planning and execution of inperson and virtual events including VIP client events product launches seasonal promotions webinars and skincare workshops.
• Develop pre and postevent strategies that focus on converting event attendees into loyal clients through personalized followup and exclusive offers.
• Promote events through social media email campaigns and other digital platforms ensuring effective client conversion from event invitations to RSVPs and bookings.
• Coordinate event logistics including guest lists vendors and promotion across all channels to ensure successful events that generate leads and drive business.
• Engage with event attendees inperson and virtually to nurture relationships answer questions and encourage future bookings and product purchases.

Client Conversion and Relationship Management

• Implement strategies to convert social media followers event attendees and online interactions into active clients helping to boost appointment bookings product sales and brand loyalty.
• Follow up with leads from social media interactions events and promotions to convert interest into consultations treatments or product purchases.
• Assist in creating targeted marketing materials (newsletters promotional content etc.) aimed at nurturing leads and encouraging conversions from digital engagement.
• Track client conversion rates from social media campaigns and events and collaborate with the team to refine strategies for improved results.
• Provide excellent customer service answering questions and addressing concerns in a way that builds trust and increases the likelihood of conversion.

Assist and Support Brand Marketing Initiatives when needed:

• Aiding in KS Brand PR/Events/Marketing if/when extra help is requested by VP of Marketing or GM of Clinic.
• The capacity in which you are needed will fall in line with/be included in your regular workload.

Qualifications:

• Bachelors degree in Marketing Communications Public Relations or a related field (or equivalent experience).
• A strong interest in skincare wellness and the beauty industry with a passion for learning about the latest trends in aesthetics and client care.
• Experience in managing or creating content for social media platforms (Instagram Facebook TikTok etc.) is a plus.
• Knowledge of client conversion strategies and a keen interest in growing customer relationships through digital channels and events.
• Basic understanding of social media management tools (Hootsuite Later Buffer) and event planning platforms (Eventbrite etc.).
• Excellent verbal and written communication skills with the ability to create compelling content and engage customers in a personalized manner.
• Highly organized with the ability to juggle multiple tasks prioritize effectively and meet deadlines in a fastpaced environment.
• Creative proactive and resultsoriented with a strong desire to contribute to the companys growth and success.
• Proficiency in Microsoft Office Suite (Word Excel PowerPoint) and Google Workspace (Docs Sheets Slides).

Preferred Qualifications:

• Previous experience in the skincare beauty or wellness industry is a plus.
• Familiarity with aesthetic treatments and services commonly offered in medspas.
• Basic skills in photo and video editing using tools like Canva Adobe Spark or iMovie.

The expected base salary range for this position is $22 to $30/hour. The exact base salary is determined by various factors including experience skills education geographic location and budget.

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