Marketing Manager
Location: Chandigarh
CTC: Up to 15 LPA
Job Summary:
The Marketing Manager will be responsible for developing and executing digital marketing strategies to enhance the companys online presence drive brand awareness and generate highquality leads. This role requires expertise in digital campaigns social media management and datadriven decisionmaking.
Key Responsibilities:
Digital Marketing Strategy &
- Develop and implement digital marketing strategies to increase brand visibility and drive web traffic.
- Create and manage impactful online marketing campaigns from ideation to .
- Analyze digital marketing trends prepare datadriven forecasts and refine strategies for optimal performance.
Brand Awareness & Online Presence
- Drive brand recognition and expand digital market share through targeted online campaigns.
- Oversee branding efforts online advertising and promotional campaigns ensuring consistency across digital platforms.
- Enhance social media email marketing and video marketing efforts with engaging and resultsoriented content.
Lead Generation & Customer Engagement
- Identify and generate leads through social media and other digital channels.
- Represent the brand through webinars online events and digital networking opportunities.
- Improve customer engagement through innovative and targeted online marketing strategies.
Team & CrossFunctional Collaboration
- Lead and mentor the digital marketing team to achieve key performance indicators (KPIs).
- Coordinate digital marketing efforts with sales finance and creative departments.
- Manage and organize product photoshoots for highquality online visuals.
Market Research & Industry Trends
- Stay updated on the latest digital marketing tools trends and best practices to maintain a competitive edge.
- Monitor and assess digital marketing performance to ensure continuous improvement.
Requirements:
- Master s degree in Marketing Communications or a related field.
- Strong expertise in digital marketing branding and campaign management.
- Excellent written and verbal communication skills.
- Experience in leading digital marketing teams and crossfunctional coordination.
market research,digital channels,branding,digital marketing,campaign management,internet leads,email marketing,product photoshoots,social media advertising,online video marketing,customer engagement,lead generation,social media management,data-driven decision-making,team leadership,social media,content curation