Reporting to the Director and International Brand Team Leader of T/Epkinly International Marketing and Commercial Operations this position supports the development and of the DLBCL marketing strategies and tactics at the International Areas and CountryAffiliate level. Collaborates and engages with a matrixed team which includes (but not limited to): market access medical affairs finance regulatory legal supply operations health economics clinical development R&D public affairs medical and regulatory review patient relations business insights OEC and sales training.
Conceptualizes and implements International Brand Insights and Strategy. Handles marketing team budget. Supports global brand team meetings. Leads/develops strategic business plans. Applies market dynamics contributing to the development of the product indication forecast annual plan and LRP. Provides input for business development/alliance projects. Understands interpretation of clinical studies in Oncology to develop impactful tactics and communications. Learn more about what it takes in this role below!
Key Responsibilities Include:
- Leads cross functional team and global affiliates to generate effective T/Epkinly brand strategies and plans that deliver business results. Identifies analyzes and translates product brand customer patient and relevant information to frame and solve business problems and build effective marketing plans.
- Effectively directs research team efforts in primary research projects and understands the healthcare business environment including familiarity with global markets and payers distribution channels and pricing strategies.
- Experience in the analysis of financial and market results to optimize business plans; ability to assist in the development of financial plans (Annual plans and LRP).
- Monitors and leads global marketing programs and activities within budgeted constraints while understanding the fundamental aspects of financial performance.
- Develops and articulates effective marketing strategies that provide impact are executable easily communicated and clinically/financially supported for areas of responsibility (product/indication/channel).
- Demonstrates ability to segment a market select optimal target audiences and position effectively for the target segment.
- Continually evaluates and applies knowledge of the effectiveness (share impact/ROI) and efficiency (expense control) of promotional tactics.
- Effectively leads projects to deliver highquality work product in a timely fashion to meet deadlines and commitments.
- Ensures that regulatory and compliance guidelines are followed.
- Relates scientific detail and clinical study outcomes to impactful communication strategies.
Additional Skills:
- Outstanding interpersonal skills and the ability to work in a fast paced environment.
- This position requires strong leadership competencies specifically in terms of influence management effectively gaining consensus for new approaches leading through ambiguity and effectively handling multiple partners.
- Great teammate who enjoys working independently and with minimal supervision!
- Proven expertise in interpersonal change management and culture change is strongly preferred.
- Strong business writing and oral communication skills with experience in presentation development are required.
- Outstanding social skills with emphasis on leadership relationship development and influence skills.
- Strong attention to detail ensures accuracy of communications.
- Skilled at planning project management time management communicating decisionmaking organizational relations.
- Achieve results through people (matrix organization).
- Achieve the respect of peers and management for their level of knowledge insights contribution engagements and delivered results.
- Ability to engage with and motivate Area and Affiliate Brand Team leaders.
- Willingness to travel at least 30
Qualifications :
Education:
- Bachelors degree in Marketing or related field. MBA desired.
- Advanced experience in Sales Medical Affairs and Marketing is desired.
Experience:
- Knowledge of applicable regulations and standards affecting Oncology Pharmaceutical Products in key markets of US EU and JP
- Experience and proven track record in Oncohematology. 35 years of oncology experience is desired.
- Multiple experiences within commercial pharmaceutical roles (Brand MHC Sales BD NPD)
- Understanding of attributes of other functional areas and impact of relevant decisions. Knowledge of marketing concepts within strategic planning process.
- Experience and ability to demonstrate financial planning and analysis skills.
- Experience in product launches on an International level.
- Experience in an Alliance collaboration.
Additional Information :
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
- The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location and we may ultimately pay more or less than the posted range. This range may be modified in the future.
- We offer a comprehensive package of benefits including paid time off (vacation holidays sick) medical/dental/vision insurance and 401(k) to eligible employees.
- This job is eligible to participate in our shortterm incentive programs.
- This job is eligible to participate in our longterm incentive programs
Note: No amount of pay is considered to be wages or compensation until such amount is earned vested and determinable. The amount and availability of any bonus commission incentive benefits or any other form of compensation and benefits that are allocable to a particular employee remains in the Companys sole and absolute discretion unless and until paid and may be modified at the Companys sole and absolute discretion consistent with applicable law.
AbbVie is an equal opportunity employer and is committed to operating with integrity driving innovation transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only to learn more visit & Puerto Rico applicants seeking a reasonable accommodation click here to learn more:
Work :
No
Employment Type :
Fulltime