eCommerce Campaign and Promotions Manager

Job Description

CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information analytics and online marketplaces. Included in the S&P 500 Index and the NASDAQ 100 CoStar Group is on a mission to digitize the worlds real estate empowering all people to discover properties insights and connections that improve their businesses and lives.

We have been living and breathing the world of real estate information and online marketplaces for over 35 years giving us the perspective to create truly unique and valuable offerings to our customers. Weve continually refined transformed and perfected our approach to our business creating a language that has become standard in our industry for our customers and even our competitors. We continue that effort today and are always working to improve and drive innovation. This is how we deliver for our customers our employees and investors. By equipping the brightest minds with the best resources available we provide an invaluable edge in real estate.

About the Role

We are seeking a strategic and resultsdriven eCommerce Campaign and Promotions Manager to lead gotomarket and growth campaigns across our hardware SaaS and services offerings. This role will collaborate closely with Product Product Marketing Integrated Marketing and Finance to drive sales performance optimize promotional strategies and maximize eCommerce growth.

Responsibilities

• Develop and execute gotomarket and growth campaigns for selfserve and eCommerce offerings ensuring alignment with business objectives.

• Partner with sales and eCommerce teams to meet revenue targets by defining effective promotional and pricing strategies.

• Manage campaigns for a diverse portfolio of products and services identifying priorities and scaling impact across multiple customer segments.

• Plan and execute key promotional events such as Prime Day Black Friday Cyber Monday and other seasonal sales ensuring seamless execution across all marketing channels.

• Develop project plans and timelines for major promotional events coordinating across internal teams to align messaging creative and execution.

• Collaborate with Marketing Operations Brand and Product teams to manage promotional campaign execution ensuring the timely delivery of email product art and copy assets.

• Work closely with designers copywriters and marketing operations to ensure all campaign assets align with brand and messaging guidelines.

• Develop and optimize midfunnel and nurture campaigns to guide prospects through the buying journey and drive conversion.

• Implement targeted email retargeting and automation strategies to improve engagement and accelerate revenue impact.

• Drive engagement with partner channels to expand market reach and enhance partner success.

• Lead and coordinate new product feature and service launches ensuring teams have the necessary assets content and enablement programs.

• Provide strategic insights to influence product and service roadmaps advocating for customer needs.

• Craft a compelling technology narrative to engage prospects customers partners and industry influencers.

• Collaborate with demand generation campaign and content teams to ensure a cohesive and highimpact marketing strategy across all channels.

• Track and analyze campaign performance using datadriven insights to optimize marketing effectiveness.
  

Basic Qualifications

• Bachelors degree from an accredited notforprofit University or College

• A track record of commitment to prior employers.

• 6 years of experience in product marketing with expertise in hardware SaaS and services.

• Strong ability to lead crossfunctional initiatives in a fastpaced environment providing thought leadership and market insights.

• Experience working with technical stakeholders sales leaders and integrated marketing teams.

• Proficiency in project management tools like Asana to track campaign progress and ensure deliverables meet deadlines.

• Experience managing highvisibility promotional events coordinating crossfunctional teams to execute successful largescale campaigns.

• Exceptional communication skills with the ability to present complex ideas clearly to customers stakeholders and Clevel executives.

• Highly organized detailoriented and adaptable with a track record of driving results in hypergrowth environments.
  

Whats In It For You

When you join CoStar Group youll experience a collaborative and innovative culture working alongside the best and brightest to empower our people and customers to succeed.

We offer you generous compensation and performancebased incentives. CoStar Group also invests in your professional and academic growth with internal training tuition reimbursement and an interoffice exchange program.

Our benefits package includes (but is not limited to):

• Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug

• Life legal and supplementary insurance

• Virtual and in person mental health counseling services for individuals and family

• Commuter and parking benefits

• 401(K) retirement plan with matching contributions

• Employee stock purchase plan

• Paid time off

• Tuition reimbursement

• Onsite fitness center and/or reimbursed fitness center membership costs (location dependent)

• Access to CoStar Groups Diversity Equity & Inclusion Employee Resource Groups

• Complimentary gourmet coffee tea hot chocolate fresh fruit and other healthy snacks

CoStar Group is an Equal Employment Opportunity Employer; we maintain a drugfree workplace and perform preemployment substance abuse testing