Marketing Manager

Formby Hall Golf Resort and Spa is seeking an experienced Marketing Manager to join its brilliant team of hospitality enthusiasts!

Who are we

Formby Hall Golf Resort & Spa is one of the top golf resorts on the Northwest Coast of England with an 18hole Championship Course 9hole Woodhey Dunes Course and PGA Academy. Set within 200 acres of parkland its home to an awardwinning spa with 10 treatment rooms thermal experience facilities and a 20m heated swimming pool. Whether youre seeking a golfing getaway a spa retreat or a family holiday Formby Hall Golf Resort & Spa offers a high quality and memorable experience tailored to your needs.

Whats the role

The Marketing Manager will assist in the implementation of hotel marketing initiatives including cultivating local relationships and generating brand awareness via social media platforms. This position will work closely with the Commercial Director hotel HODs & property sales teams. The ideal candidate would be a selfstarter outgoing a creative thinker and enjoy working in a fastpaced environment.

What are the job duties and responsibilities

• Drive traffic to the hotel onsite dining outlets golf & spa through email campaigns local events programming and sponsorships
• Ensure proper brand standards across all executions & marketing materials
• Manage the creation and upkeep of property marketing events and email calendars working closely with the revenue & property teams to determine packages & promotions
• Assist with paid and organic social support for the properties. Collect and create content draft content calendars and interact with community on social platforms to drive awareness and engagement
• Shape property marketing and promotions by being involved in design for promotional materials such as eblasts advertising and collateral
• Monitor all website updates and daytoday changes including packages and events and food & beverage in conjunction with the revenue management and sales teams
• Align internal stakeholders across sales revenue F&B spa & golf to implement and execute programmes aligned with goals and objectives.
• Monitor and measure effectiveness of marketing communications/campaigns
• Maintain effective internal communications to ensure all relevant hotel departments are kept informed of marketing objectives and initiatives
• Ensure all 3^rd party websites are updated accurate and display correct Formby Hall branding
• Oversee digital marketing & PR agency activity

What are we looking for from you

• Minimum 2 years marketing experience preferably within a 45* hotel environment
• Knowledge of the golf industry would be advantageous
• Degree in Marketing Advertising or Communications or related field preferable
• Work effectively in a fastpaced environment and consistently demonstrate a high level of organisational skill
• High level of curiosity about the marketplace competitors and guest base
• Ability to work both independently and cohesively in a team
• Experience with Revinate would be advantageous
• Outstanding verbal and written communication skills

What are the perks

• Learning and Developing with the Company
• Company Discount
• Generous recommend a friend scheme
• Access to discounts through a huge range of retailers and service providers via our online benefits portal
• Access to a 24/7 Employee Assistance Program
• Discounts on the hotel food & beverage
• Recognition incentives
• Team Member Events
• Complimentary meal on duty in the Team Member canteen
• Free parking for cars mopeds scooters and bicycles

EQUAL OPPORTUNITIES

We are committed to recruitment practices that do not discriminate against any job applicant because of age disability gender reassignment race religion or belief sex sexual orientation marriage and civil partnership and pregnancy and maternity.

RIGHT TO WORK

In line with the Asylum and Immigration Act 1996 we do require all applicants to have the eligibility to live and work in the United Kingdom.