drjobs Creative Strategist Producer UGC Performance Content

Creative Strategist Producer UGC Performance Content

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1 Vacancy
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Job Location drjobs

Los Angeles, CA - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Brand Knew is looking for a Creative Strategist whos equal parts ideator collaborator and executorsomeone who lives at the intersection of storytelling creator culture and performance marketing. Youll be tasked with developing thumbstopping ad concepts identifying and guiding influencers and content creators and collaborating with production and design teams to bring highvolume creative to life across campaigns.

If you have a deep understanding of what makes people stop scrollingand what makes them convertand have worked in or around real money gaming social casino or mobile gaming apps we want to hear from you.

Note: Applications that are not fully and properly filled out will not be considered.

Responsibilities:

    • Concept and pitch ad ideas that balance brand voice with performance hooks tailored to specific channels (IG TikTok YouTube Shorts etc.
    • Own and evolve creative frameworks across dozens of weekly assetsensuring highvolume output while working within compliance guidelines for regulated verticals like real money gaming and social casino
    • Partner with the paid media team to understand performance data identify trends and iterate based on whats working
    • Collaborate closely with our video production team and visual artists to turn concepts into reality quickly and efficiently
    • Lead brainstorms build creative decks and present ideas internally and to clients
    • Identify vet and brief influencers and creators aligned with client goals and brand tone
    • Set up recurring media days to capture content with creators or customers to produce compelling ad creative

Requirements:

    • 3 years experience in a creative role focused on social or performance marketing
    • Proven track record of collaborating with influencers/creators and developing UGCstyle ads
    • Deep understanding of digital content trends and platform nuances (especially TikTok Reels and Shorts)
    • Experience shipping a high volume of assets weeklywithout sacrificing originality or quality
    • Experience in real money gaming social casino or other regulated industries is strongly preferred
    • Strong communication and collaboration skills
    • Excellent creative instincts and visual storytelling chops
    • Dataaware not dataparalyzedyou understand how creative performance influences strategy

Perks:

    • Significant opportunity for growth in the company
    • Work alongside an incredible slate of clients and team members
    • Fun creative and collaborative company culture
    • Unlimited cold brew
    • Hybrid & remote work options

Compensation:

    • Commensurate with experience salary range $72k$80k)
    • Longterm disability insurance
    • Health care offering including dental and vision
    • At the 1 year mark: 401k

Employment Type

Full-Time

Company Industry

Department / Functional Area

Marketing

About Company

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