Marketing Analyst
Marketing Analyst
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Job Description
Kaseya is the leading provider of complete IT infrastructure and security management solutions for Managed Service Providers (MSPs) and internal IT organizations worldwide powered by AI. Kaseyas bestinbreed technologies allow organizations to efficiently manage and secure IT to drive sustained business success. Kaseya has achieved sustained strong doubledigit growth over the past several years and is backed by Insight Venture Partners a leading global private equity firm investing in highgrowth technology and software companies that drive transformative change in the industries they serve.
Founded in 2000 Kaseya currently serves customers in over 20 countries across a wide variety of industries and manages over 15 million endpoints worldwide. To learn more about our company and our awardwinning solutions go to and for more information on Kaseyas culture please click here: Kaseya Culture.
Kaseya is not your typical company. We are not afraid to tell you exactly who we are and our expectations. We have achieved record levels of success being BOLD being GRITTY being ACCOUNTABLE. The thousands of people that succeed at Kaseya are prepared to go above and beyond for the betterment of our customers and the betterment of their careers and longterm financial wealth.
Kaseya is looking for a Marketing Strategy Analyst to deliver datadriven insights that inform strategic marketing decisions across its global IT and cybersecurity portfolio. This role will be central to analyzing marketing and business performance uncovering trends and supporting gotomarket strategy with rigorous actionable data.
This role is ideal for someone who loves diving into data uncovering insights and translating analytics into highimpact recommendations.
Key Responsibilities:
- Analyze large datasets across marketing channels funnel stages and customer segments to uncover performance insights
- Support strategic decisionmaking by developing reports dashboards and forecasts tied to KPIs (e.g. CAC CLV pipeline velocity ROI)
- Partner with Revenue Marketing Marketing Ops Product Marketing and RevOps to align analytics with business goals
- Perform competitive benchmarking and market trend analysis to support campaign and GTM planning
- Conduct customer segmentation and behavioral analysis to guide campaign targeting and positioning
- Assist in developing business cases for new marketing initiatives using historical data and predictive modeling
- Provide executiveready reporting and visualizations for quarterly business reviews and strategic planning cycles
- Collaborate with the Marketing Strategy Sr. Analyst to connect tactical analytics with longterm vision and planning
Requirements:
- 24 years of experience in marketing analytics strategy or business intelligence preferably in a B2B tech or SaaS environment
- Advanced proficiency in Excel and strong experience with BI tools (e.g. Tableau Power BI Looker)
- Familiarity with CRM and marketing automation platforms (Salesforce HubSpot Marketo)
- Solid understanding of B2B marketing metrics: CAC MQL to SQL conversion funnel efficiency CLV etc.
- Strong storytelling ability with data comfortable preparing summaries for both technical and nontechnical audiences
- Highly detailoriented with a passion for digging into the why behind numbers
- Experience in SQL R or Python for deeper data analysis is a plus
- A collaborative mindset and curiosity to work across business units and explore new data sources
Why Join Kaseya:
- Join a fastpaced highgrowth company at the forefront of IT and cybersecurity
- Work with a worldclass marketing organization on crossfunctional highimpact projects
- Learn from experienced strategists and gain visibility into executive decisionmaking
- Contribute to a datafirst culture that values insights and measurable outcomes
Join the Kaseya growth rocket ship and see how we are #ChangingLives !
Additional information
Kaseya provides equal employment opportunity to all employees and applicants without regard to race religion age ancestry gender sex sexual orientation national origin citizenship status physical or mental disability veteran status marital status or any other characteristic protected by applicable law.
Required Experience:
IC
Employment Type
Full Time
