drjobs Senior CRM Manager mfd - Retention Remote

Senior CRM Manager mfd - Retention Remote

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1 Vacancy
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Job Location drjobs

Berlin - Germany

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Job description

About Us:

Imagine shaping the future of digital healthcare. At Dr. Ansay we build cuttingedge health platforms that empower peoplefrom our pioneering to our gamechanging Cannabis ECommerce. With millions of users and a mission to humanize healthcare through tech were now taking CRM to the next level.

Your Mission:

Empower Millions to Stay. Drive Retention in HealthTech!

As our CRM Manager you will own the retention strategy for our mobile apps and web platforms. Youll design and execute campaigns that turn firsttime users into longterm advocates.

If youre passionate about building journeys that combine smart segmentation behavioral insights and automation this is your role.

Key Responsibilities:

  • Design & implement lifecycle strategies across channels (Email Push SMS InApp) with high personalization and automation.

  • Build segmented retention campaigns to reengage users and increase LTV.

  • Run A/B tests and datadriven experiments to improve engagement reduce churn and optimize journeys.

  • Collaborate with Product & Tech to align CRM with new feature rollouts and growth loops.

  • Analyze customer behavior and KPIs translating insights into actionable CRM tactics.

  • Manage tools like Braze or similar continuously improving setup and workflows.

Job requirements

Your Profile:

  • 5 years in CRM lifecycle marketing or retention ideally in B2C digital or ecommerce platforms.

  • Strong experience with email marketing segmentation & automation tools (Braze).

  • Analytical mindset: you love diving into data and KPIs to improve campaign performance.

  • Experience in building customer journeys across multiple touchpoints and channels.

  • A proactive collaborative spirit: you thrive in crossfunctional teams and take ownership.

  • Fluent in German; English is a plus.

What We Offer:

#Healthy420: Be part of the future of healthcare enabling safe access to medical cannabis.

#RemoteWork: Flexibly work from anywhere and showcase your skills.

#AttractiveCompensation: Enjoy a topnotch salary.

#CreativeFreedom: Your ideas matterbring them to life!

#TeamSpirit: Collaborate with passionate small teams that make a big impact.

#GrowthOpportunities: Dedicate time to personal development and continuous learning.

All done!

Your application has been successfully submitted!


Required Experience:

Manager

Employment Type

Full-Time

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