Brand Communications Manager
Brand Communications Manager
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Job Description
Overview
This is a 6 month Fixed Term Contract
Were Kingfisher A team made up of over 76000 passionate people who bring Kingfisher and all our other brands: B&Q Screwfix Brico Depot Castorama and Koctas to life. Thats right were big but we have ambitions to become even bigger and even better. We want to become the leading home improvement company and grow the largest community of home improvers in the world. And thats where you come in.
At Kingfisher our customers come from all walks of life and so do we. We want to ensure that all colleagues future colleagues and applicants to Kingfisher are treated equally regardless of age gender marital or civil partnership status colour ethnic or national origin culture religious belief philosophical belief political opinion disability gender identity gender expression or sexual orientation.
We are open to flexible and agile working both of hours and location. Therefore we offer colleagues a blend of working from home and our offices located in London Southampton & Yeovil. Talk to us about how we can best support you!
Were looking for a Brand Communications Executive to join our passionate team. you will be responsible for the own brand strategy for a particular brand or set of brands across all brand communications you will ensure the brand remains recognisable up to date and exciting to customers. Brand communication is also responsible for capturing and delivering against the requirements of banners (B&Q Screwfix Castorama etc..
Whats the job
- Plan the communication activities for a number of range reviews using inputs from the product category strategy the brand growth plan and the banners marketing activities taking insights from group insights competitor benchmarking and sales data.
- Develop an ideal brand message which resonates both with the needs of the target customer and with the value proposition of the offer.
- Work closely with brand manager and creative to develop a strong brand image
- Communicate the brand promise to customers across every required touchpoints
- Ensure that all on brand communication for banners (B&Q Screwfix Castorama etc) drive commercial performance.
What youll bring
- Experience working in a product brand communication role
- Proven capabilities in creating and delivering communication plans
- Excellent verbal and communication skills and a proven ability to translate complex concepts into simple and intuitive briefs
- Crossfunctional stakeholder management skills and the ability to influence across all levels of the organisation
- Strong project management skills
- Creative perspective to bring ideas to product positioning and brand content
- Ability to thrive on working in a matrixed alwayson environment across multiple time zones and teams
Be Customer Focused constantly improving our customers experience
- I listen to my customers
- I use available data to help make decisions
Be Human acting with humanity and care
- I do the right thing
- I am respectful
Be Curious thrive on learning thinking beyond the obvious
- I build and share new ideas
- I try new things and share my learnings
Be Agile working with trust pace and agility
- I have courage to be creative
- Done is better than perfect I aim for 80/20
Be Inclusive acting inclusively in diverse teams to work together
- I embrace allyship
- I have selfawareness and a desire to learn
Be Accountable championing the plan to deliver results and growth
- I own my actions
- I understand the Kingfisher plan and how it relates to my role
At Kingfisher we value the perspectives that any new team members bring and we want to hear from you. We encourage you to apply for one of our roles even if you do not feel you meet 100 of the requirements.
In return we offer an inclusive environment where what you can achieve is limited only by your imagination! We encourage new ideas actively support experimentation and strive to build an environment where everyone can be their best self. Find out more about Diversity & Inclusion at Kingfisher here!
We also offer a competitive benefits package and plenty of opportunities to stretch and grow your career.
Interested Great apply now and help us to Power the Possible.
#LIKB1
Required Experience:
Manager
Employment Type
Unclear
