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Job Title
Director Web ServicesAgency
Texas A&M University Corpus ChristiDepartment
Marketing and CommunicationsProposed Minimum Salary
CommensurateJob Location
Corpus Christi TexasJob Type
StaffJob Description
TAMUCC is a dynamic university designated as both a HispanicServing Institution (HSI) and MinorityServing Institution (MSI) with approximately 11000 students from 47 states and 54 foreign nations. We employ over 1400 fulltime and 2000 parttime Islanders (including students/GAs). The University attracts highly talented faculty and staff and offers an array of undergraduate and graduate degrees including doctoral programs. As a member of the Texas A&M University System TAMUCC benefits from a range of resources increased visibility and influence and opportunities to collaborate in mutually beneficial ways with peers across member institutions and associated agencies.
TAMUCCs beautiful campus is located on a 240acre island on Corpus Christi Bay and was ranked #1 College by the Sea by Best College Reviews. Our natural setting is enhanced by its modern attractive and stateoftheart classroom buildings and support facilities.
Learn more information here!
PURPOSE
The Director of Web Services under general direction from the Vice President of Institutional Advancement is responsible for the design development governance and continuous improvement of the universitys websites and related digital platforms to enhance brand visibility support recruitment and promote the universitys mission. The position works collaboratively across departments to ensure content strategy user experience and technological solutions align with the universitys marketing and communications goals.
DESCRIPTION
Functional Area 1: Web and Technology Management
Percent Effort: 65
Responsible for the daily development implementation maintenance and content management of the official university website.
Oversee the appearance functionality content structure and accessibility of the universitys website.
Ensure the university website adheres to best practices in site architecture navigation process flows pagelevel interactions usability accessibility and functionality.
Develop appropriate and innovative strategies to meet short and longterm goals for the website and all constituent audiences.
Develop and implement webbased enterprise systems based on strategic importance to the university mission role and scope.
Responsible for the implementation maintenance management and functionality of texting and mass email communications platforms.
Ensure compliance with Texas A&M UniversityCorpus Christi rules and standard administrative procedures as well as the Texas A&M University System policies and regulations PCI security standards and/or other applicable standards such as WCAG/ADA FERPA HIPPA copyright laws and the State of Texas Administrative Code (TAC) 202.
Troubleshoot and resolve website and related technology platform issues in collaboration and coordination with Information Technology staff.
Functional Area 2: Strategic Planning and Project Management
Percent Effort: 20
Develop and implement a comprehensive web strategy that aligns with universitys goals and strategic plan related to institutional branding enrollment and advancement.
Establish long and shortterm goals and objectives for the Web Services team and complete annual workplan and departmental metrics to guide the work and measure progress.
Manage personnel budgetary and technology resources effectively.
Direct web support initiatives and collaborate with campus stakeholders on webrelated issues and projects.
Manage webrelated projects from conception to completion including planning and reporting and track project status timelines budgets and required documentation (TAC 216 accordingly.
Conduct research and analysis of industry trends in web and higher education technology general best practices and emerging technologies and build these into the web strategy.
Set and track key performance indicators (KPIs) related to user engagement content effectiveness accessibility and SEO. Conduct audits and use analytics to inform strategy and continuous improvement.
In collaboration with the Executive Director of Marketing and Director of Communications monitor KPIs and analytics to measure and improve SEO social media integration and other digital marketing techniques making datadriven recommendations for improvement.
Functional Area 3: Leadership Training and Administration
Percent Effort: 15
Work collaboratively within the department of Marketing and Communications to ensure web integration and coordination with communications and marketing plans and adherence to university brand standards and electronic communication standards including ADA Section 508 compliance and others as mandated or deemed necessary.
Work collaboratively with units across campus including but not limited to Information Technology Presidents Cabinet and research institutes in the development and implementation of appropriate and innovative strategies for web related technologies.
Hire supervise train support and evaluate Web Services staff.
Identify support and train website content managers and others as appropriate across the university. Develop training materials and lead workshops for content editors across campus to ensure consistency in brand voice accessibility and user experience.
Serve as technical support for the Marketing and Communications department by assisting with setting up new work stations and troubleshooting as needed.
Maintain documentation for governance workflows style guides and technical specifications.
Ensure data security and privacy standards are met in collaboration with IT.
Stay abreast of emerging digital trends accessibility standards and higher education marketing best practices.
Quickly publish update or remove content across digital channels in response to timesensitive incidents emergencies or reputational issues in coordination with Incident Command Team; may require weekend and/or afterhours support.
Collaborate with IT and external partners in the planning and of highquality livestreams for universitywide events such as commencement.
Perform other duties as assigned.
QUALIFICATIONS
Bachelors degree in a related field.
Eight 8 years of related experience in web management to include responsive page design and content management systems and/or across platforms that develop content to include five 5 years of experience supervising and training staff.
Additional education may be considered as a substitute for the minimum experience requirement:
Masters degree in a related field with six 6 years of related experience in web management to include responsive page design and content management systems and/or across platforms that develop content to include five 5 years of experience supervising and training staff.
Demonstrated experience with CMS platforms (e.g. WordPress Drupal Cascade) HTML/CSS JavaScript and usability best practices.
Strong knowledge of digital accessibility standards (WCAG 2.1 SEO analytics (e.g. Google Analytics) and web governance.
Experience with marketing automation tools and CRM integration.
Familiarity with brand strategy content marketing and user journey optimization.
Strong written and verbal communication skills to be able to interact effectively and professionally with staff IT and campus partners and various constituents of the website.
Ability to manage multiple projects and meet deadlines.
Selfmotivated with the ability to work both independently and in a collaborative team environment.
PREFERRED QUALIFICATIONS
Experience in higher education.
Working knowledge and understanding of as well as experience in managing the underlying technologies that support webbased communications (web hosting and development and infrastructure application architecture APM DevOps etc..
Experience maintaining CMS configuration that aligns with business needs.
Experience working with Cascade Javascript and/or php.
Proven track record of developing and implementing successful UX and web strategies that drive positive business results.
Proven track record of leading multiple webrelated projects simultaneously ensuring timely delivery within budget and scope.
Strong analytical skills and experience using data to drive decisionmaking.
Knowledge of Section 508 ADA compliance standards.
SALARY: up to $90000/annually approximately.
$7500/monthly.
BENEFITS (rules policies eligibility apply)
Medical
$0 $30 per month for Employee Only coverage after university contribution $920 value).
Up to 83 of premium covered by the university:
Employee and Spouse
Employee and Children
Employee and Family coverage
Dental & Vision
Life Insurance Accidental D&D Long Term Disability Flexible Spending Account and Day Care Spending Account
Oncampus wellness opportunities
Counseling Work Life Assistance Financial Resources and Legal Resources
Public Loan Forgiveness
Book scholarships
100 tuition coverage for up to 18 credit hours per fiscal year (other rules may apply).
Teacher Retirement System of Texas (TRS) or Optional Retirement Plan (ORP)
Voluntary Tax Deferred Account/Deferred Compensation Plan
8 hours of vacation paid time off every month.
8 hours of sick leave time off every month.
8 hours of paid time off for Birthday leave.
1215 paid holidays each year.
All positions are securitysensitive. Applicants are subject to a criminal history investigation and employment is contingent upon the institutions verification of credentials and/or other information required by the institutions procedures including the completion of the criminal history check.
Equal Opportunity/Veterans/Disability Employer.
Required Experience:
Director
Full-Time