Were looking for a motivated customerobsessed analytical Digital Marketing Manager to join our dynamic multifunctional seller marketing and design organization focused on driving the awareness consideration and activation as you help to recruit new thirdparty sellers to sell with Amazon . Our teams vision is for every seller to recognize the value of Amazons store and services and to establish Amazon as a trusted longterm partner for their success. We are committed to understanding the unique needs and challenges for businesses of all sizes and providing them with expert insights and tailored solutions that lower costs increase efficiency and drive growth.
A strategically important part of our charter is driving new seller acquisition through digital marketing specifically display advertising and search engine marketing (SEM). The Digital Marketing Manager will design test and scale bestinclass digital campaigns crosssharing best practices and insights with Global teams. This role is primarily responsible for managing campaigns executing experiments and optimizing based on performance analysis and impact assessments. In addition they will also be a key contributor on special projects and strategic initiatives across channels including testing into white space opportunities. The ideal candidate will be able to work at the strategic level (generating bold and innovative ideas for growth) and at the tactical level (creating and managing campaigns with marketing tools analyzing customer engagement data and solving problems).
The Digital Marketing Manager should be passionate about our customers and must have proven analytical capability direct experience driving results through Google and Microsoft Ads and the ability to multitask. A successful candidate will thrive with ambiguity be motivated by a fastpaced environment and enjoy discovering insights through data. They will be an ambitious selfstarter with the ability to operate independently provide recommendations backed by data and implement those recommendations for key initiatives in a timely manner.
Key job responsibilities
Manage digital advertising campaigns to drive new seller acquisition
Own the experimental testing design to uncover key insights and inform future campaigns
Build and execute campaigns report on individual campaign results and bigger picture trends
Oversee and continue to improve tracking attribution and overall data access to analyze key metrics including ROI
Document best practices in and reporting that will serve as a model for partner teams
Establish automated reporting and optimization processes
Collaborate closely with technical business finance and design teams as well as coordinate with other cross Amazon performance marketing professionals
4 years of professional noninternship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
Experience building executing and scaling crossfunctional programs or marketing campaigns from concept to completion
Experience managing and measuring marketing performance in various channels
Experience managing external partners to develop marketing programs
Experience presenting ideas to various levels of an organization to gain support for initiatives
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit
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Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $98200/year in our lowest geographic market up to $179600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.