Marketing Executive - Myvitamins
Marketing Executive - Myvitamins
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1 Vacancy
Job Description
About THG
We are THG a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.
Our portfolio of leading retailers and brands such as LOOKFANTASTIC Myprotein ESPA Perricone MD and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition.
With us youll go further faster. What are you waiting for
THG Nutrition & Wellness:
THG Nutrition & Wellness is home to some of the best loved and most trusted names in wellbeing and nutrition including Myprotein the worlds largest online sports nutrition brand its family of brands Myvegan Myvitamins and MP Activewear.
We want to be the worlds most empowering health movement championing everyone to live healthier more active lives. Our brands and people exist to break boundaries to power and empower those who want more. We break conventions were a force for good and we keep it real. These are the values that drive us through every day.
Everything we do is done inhouse from manufacturing and new product development to content creation ecommerce marketing and logistics. This means were perfectly positioned to deliver to our vision and keep our place at the top of a fastmoving global industry.
Its an incredibly exciting time to join the team and were always looking for talented people who share our vision and values to drive our Nutrition & Wellness movement forward.
Job Title: Marketing Executive Myvitamins
Company: THG Nutrition
Location: THG HQ (WA15 0AF) Office based 5 days per week
About THG Nutrition & Wellness:
THG Nutrition & Wellness is home to some of the best loved and most trusted names in wellbeing and nutrition including Myprotein the worlds largest online sports nutrition brand its family of brands Myvegan Myvitamins and MP Activewear.
We want to be the worlds most empowering health movement championing everyone to live healthier more active lives. Our brands and people exist to break boundaries to power and empower those who want more. We break conventions were a force for good and we keep it real. These are the values that drive us through every day.
Why be a Marketing Executive for Myvitamins:
The Marketing Executive will be responsible for developing and executing datadriven strategies to enhance customer engagement loyalty and lifetime value. This role is crucial in ensuring Myvitamins maximizes customer retention through personalized marketing initiatives across various digital channels including email SMS loyalty programs and CRMdriven campaigns. The ideal candidate will have a strong analytical mindset experience in lifecycle marketing and a passion for optimizing customer journeys.
As a Marketing Executive Youll:
Customer Retention Strategy
- Develop and implement customer retention strategies to drive repeat purchases and increase customer lifetime value.
- Utilize datadriven insights to segment customers effectively and personalize marketing communications.
- Optimize the customer journey by identifying friction points and enhancing user experience.
Campaign Management
- Plan and execute retentionfocused marketing campaigns across email SMS push notifications and loyalty programs.
- Work with the CRM team to design automated workflows and nurture sequences that drive engagement and retention.
- Conduct A/B testing on messaging timing and incentives to optimize performance.
Analytics and Reporting
- Analyze key retention metrics such as churn rate repeat purchase rate and customer lifetime value.
- Utilize tools like Google Analytics CRM platforms and data visualization tools to assess campaign effectiveness.
- Provide detailed reports and actionable insights to refine retention strategies.
Collaboration
- Work closely with the creative and content teams to develop engaging and relevant customer communications.
- Collaborate with the ecommerce and product teams to ensure alignment between retention initiatives and product availability.
- Partner with the paid media team to create synergy between acquisition and retention efforts.
Optimization & Innovation
- Continuously test and optimize retention tactics including incentives content personalization and frequency of communication.
- Stay uptodate with industry trends competitor activities and emerging retention marketing tools and technologies.
- Identify and implement new opportunities to enhance customer loyalty and engagement.
Budget Management
- Manage allocated budgets for retention initiatives ensuring efficient spending and maximum ROI.
- Measure the costeffectiveness of retention strategies and adjust tactics accordingly.
Whats in it for me
Career Development
- Access bespoke development programmes that have been designed and developed by our inhouse L&D team.
- Developyour expertise through our upskilling programme that is delivered in partnership with an industryleading training provider.
Enhanced Leave
- 25 days annual leave plus bank holidays.
- Dont want to work on your birthday We dont either! Enjoy your day off on us!
- Enhanced maternity and paternity pay depending on length of service.
- Up to 10 days compassionate leave.
- Buy back up to 3 days each year.
- Unlock 2 days volunteer leave after 12months.
Wellbeing Support
- Access facetoface and virtual appointments with our inhouse GP.
- Access our inhouse CBT therapist.
- Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.
- Stateoftheart onsite gym.
- Access to our onsite physio.
Other Perks
- Save up to 12 on the cost of personal tech through our salary sacrifice scheme.
- Subsidised bus pass from Manchester City Centre to our ICON office.
- Up to 50 staff discount on THG brands.
- Onsite staff shop.
- Know someone who would be perfect for THG Refer them and get up to 1000 when they pass their probation.
- Anniversary gifts when you hit 5 and 10 years of service.
THG is proud to be a Disability Confident Committed employer. If you are invited to interview please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.
THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.
Because of the high volumes of applications our opportunities attract it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you havent heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.
Employment Type
Full Time
