Sr Social Content Strategist Marketing
Sr Social Content Strategist Marketing
Posted on :
28-04-2025
Employer Active
1 Vacancy
Job Alert
You will be updated with latest job alerts via emailValid email field required
Send jobs
Share
Send me jobs like this
Job Alert
You will be updated with latest job alerts via emailValid email field required
Send jobs
Job Description
Were seeking a strategic social content expert with deep YouTube expertise to transform and elevate Rings digital presence across platforms. This role will be instrumental in reimagining our YouTube strategy transitioning it from a content repository into a dynamic engaging channel that builds community and drives brand love. The ideal candidate will bring fresh energy and innovative thinking to set the vision for Rings YouTube presence creating compelling narratives that resonate with our audience while driving meaningful engagement and growth.
This position requires someone who can carve out new paths and take the lead in creating cohesive social media narratives while spearheading our YouTube growth and engagement initiatives. Were looking for a builder someone who is excited by the challenge of developing and scaling something new who can see the potential in our YouTube channel can see the bigger picture and has the expertise to bring it to fruition. The right candidate will bring both strategic vision and handson leadership working collaboratively across social creative influencer production CS PR and legal teams to create content that not only engages our current audience but attracts new viewers to our brand story. Youll be empowered to experiment innovate and establish Ring as a leading voice in our space through compelling YouTube content.
Key job responsibilities
YouTube Leadership:
* Own YouTube channel strategy including building a robust YouTube Content Program to support marketing goals
* Lead the development and of bespoke series and channelspecific content across brand initiatives including development of long & short form content
* Oversee YouTube content calendar copy & content optimization
* Work with social creative team influencer marketing team video producers editors and graphic designers on UGC and new content narratives
* Implement SEO best practices to increase content discoverability
Social Media Strategy:
* Develop integrated social media strategies across platforms (Instagram TikTok X/Twitter LinkedIn) that align with and amplify YouTube content
* Create crossplatform content frameworks that maximize reach and engagement
* Identify opportunities for social media trend integration and platformspecific innovations
Content & Team Leadership:
* Guide social creative team in developing platformspecific content that maintains brand consistency
* Collaborate with video producers editors and graphic designers to create optimized content for all platforms
* Lead creative briefs for creators influencers and strategic partners
* Lead content testing and optimization across platforms
Analytics & Performance:
* Drive datainformed decision making across social platforms
* Lead performance tracking reporting and analysis across all social channels
* Identify trends and opportunities for growth across platforms
7 years of social media experience with 5 years focused on YouTube strategy
Proven success in multiplatform social content strategy and community growth especially on YouTube
Excellent communication skills for internal and consumerfacing content
Deep understanding of social media platforms algorithms trends and best practices
Strong analytical skills with experience in crossplatform content optimization
Excellence in team leadership and stakeholder management
Proven content creation and storytelling experience
Experience managing major brand social media presence
Experience with content creators and influencer marketing
Background in video production and editing
Understanding of paid social media strategies
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $108400/year in our lowest geographic market up to $185000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.
This position requires someone who can carve out new paths and take the lead in creating cohesive social media narratives while spearheading our YouTube growth and engagement initiatives. Were looking for a builder someone who is excited by the challenge of developing and scaling something new who can see the potential in our YouTube channel can see the bigger picture and has the expertise to bring it to fruition. The right candidate will bring both strategic vision and handson leadership working collaboratively across social creative influencer production CS PR and legal teams to create content that not only engages our current audience but attracts new viewers to our brand story. Youll be empowered to experiment innovate and establish Ring as a leading voice in our space through compelling YouTube content.
Key job responsibilities
YouTube Leadership:
* Own YouTube channel strategy including building a robust YouTube Content Program to support marketing goals
* Lead the development and of bespoke series and channelspecific content across brand initiatives including development of long & short form content
* Oversee YouTube content calendar copy & content optimization
* Work with social creative team influencer marketing team video producers editors and graphic designers on UGC and new content narratives
* Implement SEO best practices to increase content discoverability
Social Media Strategy:
* Develop integrated social media strategies across platforms (Instagram TikTok X/Twitter LinkedIn) that align with and amplify YouTube content
* Create crossplatform content frameworks that maximize reach and engagement
* Identify opportunities for social media trend integration and platformspecific innovations
Content & Team Leadership:
* Guide social creative team in developing platformspecific content that maintains brand consistency
* Collaborate with video producers editors and graphic designers to create optimized content for all platforms
* Lead creative briefs for creators influencers and strategic partners
* Lead content testing and optimization across platforms
Analytics & Performance:
* Drive datainformed decision making across social platforms
* Lead performance tracking reporting and analysis across all social channels
* Identify trends and opportunities for growth across platforms
7 years of social media experience with 5 years focused on YouTube strategy
Proven success in multiplatform social content strategy and community growth especially on YouTube
Excellent communication skills for internal and consumerfacing content
Deep understanding of social media platforms algorithms trends and best practices
Strong analytical skills with experience in crossplatform content optimization
Excellence in team leadership and stakeholder management
Proven content creation and storytelling experience
Experience managing major brand social media presence
Experience with content creators and influencer marketing
Background in video production and editing
Understanding of paid social media strategies
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $108400/year in our lowest geographic market up to $185000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.
Required Experience:
Senior IC
Employment Type
Full-Time
Department / Functional Area
Key Skills
Report This Job
Disclaimer: Drjobpro.com is only a platform that connects job seekers and employers. Applicants are advised to conduct their own independent research into the credentials of the prospective employer.We always make certain that our clients do not endorse any request for money payments, thus we advise against sharing any personal or bank-related information with any third party. If you suspect fraud or malpractice, please contact us via contact us page.
