Influencer Culture Marketing Manager UKI
Influencer Culture Marketing Manager UKI
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Job Description
Who are we
Here at Nothing were building a world where tech is fun again. Remember a time where every new product made you excited Were bringing that back. To get there were gathering the creative and the curious. Those that are passionate enough to question the old and embrace the new. In return youll be part of a movement. Contributing to a global ecosystem of products that bring joy to peoples lives.
Nothings debut smartphone Phone 1 earned Time Magazines prestigious Best Inventions for Innovative Smartphone Design award. Through cuttingedge design and user interface innovation the Londonbased company is creating an alternative ecosystem of tech products for the young and creative.
In 2023 the company launched Phone 2 to wide acclaim from its community the media and design enthusiasts and in 2024 Nothing launched its CMF Phone 1 and Nothing Phone 2a) Series with both receiving an overwhelmingly positive reception.
To date Nothing has sold more than 7 million units worldwide across its product lines having released five audio products five smartphones and two smart wearables under the Nothing and CMF by Nothing brands. The company has amassed a cumulative revenue of $1 billion.
All products are developed in close collaboration with the Nothing Community which includes over 8000 private investors and are crafted with sustainability at the forefront.
Nothing is a UKbased privately held company with backing from GV (formerly Google Ventures) EQT Ventures C Ventures and other private investors including Tony Fadell (Principal at Future Shape & inventor of the iPod) Casey Neistat (YouTube personality and Cofounder of Beme) Kevin Lin (Cofounder of Twitch) and Steve Huffman (Cofounder and CEO of Reddit).
If that sounds like something youd like to be part of read on...
The Role:
We are seeking an experienced Senior Influencer & Culture Marketing Manager with a proven track record of creating and executing largescale influencer and culture marketing programs.
This role is for a strategic leader who is passionate about the intersection of technology culture and influencer marketing. You will be responsible for designing and executing highimpact marketing initiatives that leverage influencers and cultural trends to elevate our brand and drive awareness engagement and revenue growth.
Responsibilities:
- Develop and implement scalable influencer marketing programs to drive measurable business results in the UK & Ireland
- Strategically identify and engage with highimpact influencers artists and brands that align with our brand and target audience
- Design and execute culturally relevant campaigns and events that generate engagement increase brand affinity and support conversions
- Track and analyse program performance through key metrics like CPM ROI EMV and engagement continuously optimising to maximise ROI and impact
- Act as a brand ambassador in cultural spaces building relationships with key figures and communities to elevate the brands presence and relevance
- Work closely with the global team to create a playbook in the UK&I that can be replicated and scaled in other regions
- Manage commercial discussions with influencers ensuring we always get favourable contract terms and usage rights
- Lead and develop influencer and culture marketing in the UK region setting clear KPIs and fostering a highperformance culture focused on innovation collaboration and accountability.
Requirements:
- Significant experience in influencer and culture marketing with a track record of scaling programs for measurable ROI
- A good understanding of data analysis and marketing analytics with an ability to translate insights into actionable strategies
- Deep knowledge of pop culture internet culture and social media trends with a strategic mindset for influencing audience behaviour
- Excellent communication negotiation and relationshipbuilding skills particularly within the influencer and cultural sectors
- Resultsdriven with a clear focus on achieving KPIs to drive business outcomes
- Bachelors degree in Marketing Business or a related field
We are an equal opportunity employer and will always promote a more diverse and inclusive environment. We are committed to being a welcome employer for all candidates.
Required Experience:
Manager
Employment Type
Full Time
