drjobs In-House Media Buyer

In-House Media Buyer

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1 Vacancy
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Job Location drjobs

New York City, NY - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Who are we

Konscious House of Brands is a rapidly growing powerhouse in the health and wellness industry boasting a portfolio of leading DTC online brands including Konscious Keto Emma Relief Keto Activate Simple Keto System Helix Bootcamp and so much more!

We proudly rank #759 on the 2024 Inc. 5000 List of Fastest Growing Companies in America and an impressive 10th in the health sector. Weve also been spotlighted in top publications like Forbes Vogue Elle Business Insider Eat Well.

Who are we looking for

We are seeking a seasoned InHouse Media Buyer with expertise in Meta (Facebook/Instagram) and Google Ads to drive highperforming digital advertising campaigns. Your mission is to strategically position our brands and products on the most effective channels to maximize reach engagement and conversions.

What will you do

  • Develop and execute paid media strategies across Meta (Facebook/Instagram) and Google Ads including Search Shopping Display and YouTube.

  • Continuously optimize campaigns through A/B testing bid strategies and audience segmentation to maximize performance.

  • Analyze market trends and competitor strategies to identify new opportunities for campaign growth.

  • Collaborate with crossfunctional teams (creative content and product teams) to align ad creatives and messaging with brand goals.

  • Monitor and report on campaign performance using analytics tools providing insights and recommendations to improve ROAS.

  • Identify emerging trends in digital advertising and implement innovative strategies to stay ahead of the competition.



Requirements:

  • Proven experience as a Media Buyer specializing in Meta and Google Ads (health & wellness ecommerce DTC experience preferred).

  • Strong analytical skills with a deep understanding of datadriven performance marketing and the ability to interpret key metrics.

  • Expertise in campaign budgeting scaling and optimization to drive profitable growth.

  • Proficiency in Shopify and a solid understanding of ecommerce conversion funnels.

  • Ability to thrive in a fastpaced resultsdriven environment and work collaboratively with crossfunctional teams.

Employment Type

Full Time

Company Industry

About Company

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