Develop and Execute Campaign Strategies: Create and implement comprehensive digital marketing plans for a portfolio of international cybersecurity events aligning with business objectives and target audience profiles.
Media Partnerships: Identify negotiate and manage strategic media partnerships to maximize event exposure and reach across relevant industry platforms.
Social Media Management: Own the social media strategy for assigned events including content creation scheduling community engagement and performance analytics across platforms such as LinkedIn X (Twitter) and Facebook.
Paid Media : Set up monitor and optimize paid digital campaigns including Google Ads and other PPC initiatives to drive highquality leads and attendee registration.
Email Marketing: Write design and deploy engaging promotional email campaigns using CRM or marketing automation tools with a focus on audience segmentation A/B testing and performance analysis.
Analytics and Reporting: Track analyze and report on the effectiveness of marketing campaigns providing insights and recommendations for continuous improvements.
Requirements
1 3 years of experience in a B2B digital marketing role ideally within the events technology or cybersecurity industries.United Kingdom workauthorisation is required.
Degree in Marketing Communications Business or a related field.
Experience planning and executing multichannel digital marketing campaigns including social media email marketing and paid media (Google Ads/PPC).
Strong written and verbal communication skills with the ability to create compelling copy for a range of digital channels.
Familiarity with marketing automation tools(e.g. HubSpot Mailchimp Marketo) and CRM platforms(e.g. Salesforce).
Proficiency in using Google Analytics Google Adsand social media management/reporting tools.
Experience with Adobe InDesign and Illustratoris strongly preferred but not essential.
Demonstrated ability to manage multiple projects simultaneouslywhile maintaining attention to detail and meeting deadlines.
Strong relationship building andgood negotiation skills to establish and leverage industry partnerships.
Comfortable working in a fastpaced global environment and across time zones.
A proactive and collaborative mindset with a passion for innovation analytics and continual learning.
QG Media Package
Basic salary from28000plus bonus 1st year OTE 40K.
25 days holiday paid public holidays
Excellent career progression opportunities.
Extensive handson training and continuous professional development.
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