Digital Marketing Coordinator

BASIS Ed is seeking a Digital Marketing Coordinator to join its growing team!

Work alongside a topnotch marketing team that empowers your growth and celebrates your success while making a real difference in the lives of young learners! BASIS Charter Schools is searching for a Content Marketing Coordinator whos organized datadriven and has a keen eye for compelling content. We are searching for a collaborative and supportive team member to play a critical role in our inspiring marketing team with a passion for empowering the next generation.

As a vital member of our team youll develop your skills through handson experience managing meetings analyzing data crafting impactful campaigns and make a lasting impact while elevating your marketing career.

The BASIS Education AZ Marketing and Design department serves as the inhouse advertising agency to support the growth of BASIS Charter Schools. You will work with a team of marketers and designers creating compelling integrated national multichannel campaigns and meaningful marketing materials. This role is hybrid with part of the week at our office in Scottsdale.

ESSENTIAL FUNCTIONS:

• Work directly with school representatives to define and scope needs of marketing material requests.

• Assist social media managers by participating in the management of multiple online communities and providing performance metrics support.

• Craft compelling and SEOoptimized content for various marketing channels leveraging keyword research and best practices

• Oversee content marketing projects from inception to completion coordinating crossfunctional teams managing timelines and budgets and ensuring the delivery of highquality content that meets project objectives.

• Outsmart the competition: Who are we up against Research and uncover ways to stay ahead of the curve.

• Find amazing ad opportunities: Think outside the box and help us reach our target audience in creative and impactful ways.

• Be the guardian of our online presence: QA checks updates and making sure everything runs smoothly.

ESSENTIAL ABILITIES:

• Organization and Project Management: Master scheduling agendas and ensuring smooth team .

• Data Analysis and Reporting: Translate marketing data into actionable insights and compelling reports.

• Technical Proficiency: Utilize marketing automation tools Microsoft Office Suite project management tools (such as Asana) analytics tools (such as Google Analytics) and other data visualization software.

• Analyze social media performance metrics to maximize brand visibility and engagement and make suggestions for improvement across the network.

POSITION QUALIFICATIONS

• 3 years of experience in marketing coordination or a similar role.

• Solid knowledge of social media and general marketing principles.

• Experience using data analytics software for research and insights.

• Excellent written and verbal communication skills.

• Strong organizational and time management skills.

• A bachelors degree in marketing business or a related field (preferred).

• Passion for marketing and a genuine desire to learn and grow.

COMPETENCIES:

• Independent & selfmotivated: take ownership of your work learn from others and build trust.

• Clear Communicator: share ideas effectively both verbally and in writing.

• Team Player: contribute positively to collaborative projects seek solutions and respect diverse perspectives.

• Focus on Details: pay close attention to the little things that make a difference.

• Efficient & Organized: manage your time well prioritize tasks and stay on top of details.

• Sound Judgment: make good decisions based on available information.

• Relatable & Professional: build rapport with colleagues and contribute in a respectful and inclusive manner.

BASIS believes in creating a competitive salary package designed to attract and retain top talent like you. We understand that compensation is important and we offer salaries that are commensurate with your experience and expertise.

Benefits and Salary:

• Salary for this position is competitive and dependent on education and experience
• BASIS Ed offers a comprehensive benefits package including but not limited to:
  • Employer paid medical and dental insurance
  • Vision insurance
  • PTO
  • Ability to add dependents
  • 401k with partial match that grows over time
  • Employee Assistance Program
  • Childcare Savings Opportunity (KinderCare tuition discount)

Reasonable Accommodations Statement
To perform this job successfully an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.

Notice of NonDiscrimination: In accordance with Title VI of the Civil Rights Act of 1964 Title IX of the Education Amendments of 1972 Section 504 of the Rehabilitation Act of 1973 the Age Discrimination Act of 1975 Title II of the Americans with Disabilities Act of 1990 the Boy Scouts of America Equal Access Act and applicable state law BASIS* does not discriminate on the basis of actual or perceived race color religion national origin sex age disability gender identity or expression or any other classification protected by law in any of its business activities including its educational programs and activities which comply fully with the requirements of state and federal law and Title IX. The following person has been designated to handle inquiries regarding BASIS nondiscrimination policies: Beverly Traver Compliance and Equity Investigator BASIS Educational Group LLC. 7975 N. Hayden Rd Scottsdale AZ 85088.

*As used in this policy the term BASIS refers to: BASIS Educational Group LLC BASIS Charter Schools Inc. BTX Schools Inc. BDC A Public School Inc. BBR Schools Inc. and all affiliated entities.