Marketing Manager Amazon Community Impact
Marketing Manager Amazon Community Impact
Posted on :
24-04-2025
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1 Vacancy
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Job Description
Do you love solving problems to make the world a better place Are you ready to focus and apply your marketing expertise for products and programs that positively impact communities around the world
The Amazon Community Impact team leads philanthropic initiatives focused on education housing affordability food security disaster relief and support for employees and teams volunteering in our communities. Were looking for an experienced Marketing Manager to own of integrated marketing campaigns specifically to drive adoption of our philanthropic products and programs.
In this highlycollaborative role you will be part of a centralized team that supports companywide and crossorganization community programs. Reporting to the Global Product Marketing Lead this role will work across global teams to execute tactics for internal and external integrated marketing campaigns and strategies. These responsibilities include but are not limited to briefing agencies monitoring alignment between marketing plans and business objectives and coordinating creative to ensure topquality delivery. You will work across product delivery communications public relations and leadership teams to continuously improve our approach to showcasing our community initiatives. Drawing on your deep experience in project management and process improvement you will collaborate crossfunctionally to streamline how these stories and proof points are funneled from product teams to communications partners to weave into narrative campaigns.
Key job responsibilities
Campaign Management: Lead the and optimization of integrated multichannel campaigns focused on key community impact priorities that are designed to generate engagement and drive adoption. Identify new channel opportunities to diversify and scale marketing efforts. Create and manage campaign documents including briefs presentations performance recaps project trackers etc.
Strategic Communications Partnership: Collaborate with key PR and Internal Communications teams to align marketing initiatives with broader corporate storytelling around Amazons community impact. Partner with stakeholders to identify opportunities for enhanced narrative alignment provide marketing insights to strengthen communications and ensure seamless coordination between marketing and communications workstreams while respecting established team responsibilities.
Content Development & Creative Management: Collaborate with internal teams external partners and agencies to source create and deploy compelling marketing content. Lead endtoend creative project management for key marketing collateral coordinating with brand teams and creative agencies to ensure timely delivery of assets.
Data Analysis: Leverage our data and analytics team to streamline marketing reporting and automation wherever possible reducing current manual processes for business reporting evaluate the effectiveness of marketing campaigns optimize strategies and provide actionable insights for continuous improvement to achieve marketing objectives.
Brand Stewardship: Uphold and enhance the Amazon brand through consistent messaging visuals and tone across all marketing materials.
A day in the life
During campaign development you will work collaboratively with key stakeholders and product managers to identify target audiences and formulate the marketing plan. For internal campaigns you will work closely with teams from internal communications global volunteering and external agencies to activate and launch the campaign. For external campaigns you will work with each campaigns key stakeholders to understand the overall strategy and identify tasks within the campaign on which to execute track performance and report results. All up you will highlight performance against goals identify risks challenges and areas of opportunity as well as optimizations to implement based on insights garnered from data. Additionally you will assist in building the teams relationships with both internal teams and external agencies to achieve objectives and help facilitate the creation of bar raising content. You may spend time evaluating new and emerging channels and making recommendations for how marketing can help teams meet their goals.
4 years of professional noninternship marketing experience
Experience with paid media and owned and operated channels (i.e. email onsite etc.
Experience using data and metrics to drive improvements
Experience building executing and scaling crossfunctional programs or marketing campaigns from concept to completion
Experience managing and measuring marketing performance in various channels
Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
Experience managing external partners to develop marketing programs
Experience presenting ideas to various levels of an organization to gain support for initiatives
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $98200/year in our lowest geographic market up to $179600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.
The Amazon Community Impact team leads philanthropic initiatives focused on education housing affordability food security disaster relief and support for employees and teams volunteering in our communities. Were looking for an experienced Marketing Manager to own of integrated marketing campaigns specifically to drive adoption of our philanthropic products and programs.
In this highlycollaborative role you will be part of a centralized team that supports companywide and crossorganization community programs. Reporting to the Global Product Marketing Lead this role will work across global teams to execute tactics for internal and external integrated marketing campaigns and strategies. These responsibilities include but are not limited to briefing agencies monitoring alignment between marketing plans and business objectives and coordinating creative to ensure topquality delivery. You will work across product delivery communications public relations and leadership teams to continuously improve our approach to showcasing our community initiatives. Drawing on your deep experience in project management and process improvement you will collaborate crossfunctionally to streamline how these stories and proof points are funneled from product teams to communications partners to weave into narrative campaigns.
Key job responsibilities
Campaign Management: Lead the and optimization of integrated multichannel campaigns focused on key community impact priorities that are designed to generate engagement and drive adoption. Identify new channel opportunities to diversify and scale marketing efforts. Create and manage campaign documents including briefs presentations performance recaps project trackers etc.
Strategic Communications Partnership: Collaborate with key PR and Internal Communications teams to align marketing initiatives with broader corporate storytelling around Amazons community impact. Partner with stakeholders to identify opportunities for enhanced narrative alignment provide marketing insights to strengthen communications and ensure seamless coordination between marketing and communications workstreams while respecting established team responsibilities.
Content Development & Creative Management: Collaborate with internal teams external partners and agencies to source create and deploy compelling marketing content. Lead endtoend creative project management for key marketing collateral coordinating with brand teams and creative agencies to ensure timely delivery of assets.
Data Analysis: Leverage our data and analytics team to streamline marketing reporting and automation wherever possible reducing current manual processes for business reporting evaluate the effectiveness of marketing campaigns optimize strategies and provide actionable insights for continuous improvement to achieve marketing objectives.
Brand Stewardship: Uphold and enhance the Amazon brand through consistent messaging visuals and tone across all marketing materials.
A day in the life
During campaign development you will work collaboratively with key stakeholders and product managers to identify target audiences and formulate the marketing plan. For internal campaigns you will work closely with teams from internal communications global volunteering and external agencies to activate and launch the campaign. For external campaigns you will work with each campaigns key stakeholders to understand the overall strategy and identify tasks within the campaign on which to execute track performance and report results. All up you will highlight performance against goals identify risks challenges and areas of opportunity as well as optimizations to implement based on insights garnered from data. Additionally you will assist in building the teams relationships with both internal teams and external agencies to achieve objectives and help facilitate the creation of bar raising content. You may spend time evaluating new and emerging channels and making recommendations for how marketing can help teams meet their goals.
4 years of professional noninternship marketing experience
Experience with paid media and owned and operated channels (i.e. email onsite etc.
Experience using data and metrics to drive improvements
Experience building executing and scaling crossfunctional programs or marketing campaigns from concept to completion
Experience managing and measuring marketing performance in various channels
Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
Experience managing external partners to develop marketing programs
Experience presenting ideas to various levels of an organization to gain support for initiatives
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $98200/year in our lowest geographic market up to $179600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.
Required Experience:
Manager
Employment Type
Full-Time
Department / Functional Area
Key Skills
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