At Audible we believe stories have the power to transform lives. Its why we work with some of the worlds leading creators to produce and share audio storytelling with our millions of global listeners. We are dreamers and inventors who come from a wide range of backgrounds and experiences to empower and inspire each other. Imagine your future with us.
ABOUT THIS ROLE
We are looking for an Associate Director Global Product Marketing to help further grow and accelerate our unique offering and content globally. As Associate Director Global Product Marketing youll have the opportunity to help shape the future of Audibles products by translating customer needs into customercentric strategies that inform technology content and marketing investment that surprise and delight audiences across the globe. Youll craft gotomarket strategies for innovations across our consumer and creator businesses with an eye on expanding Audibles value proposition member base and lifetime value across end consumers and creative stakeholders.
ABOUT YOU
You have a passion for datadriven results a bias for action a spirit that anything is possible and an unapologetic focus on the customer. You thrive in a highly entrepreneurial rapidly evolving climate and collaborative environment where people are driven enthusiastic collaborative and not afraid to take risks. Your mission (and ours) is unique and powerful: fill hearts minds and souls with premium audio content that entertains informs and enriches.
As an Associate Director Global Product Marketing you will
Champion customer needs and insights into winning products and marketing that will delight and engage current and future customers
Continuously improve the value of membership by partnering with Product and Content on new products features and benefits
Craft product stories to existing and prospective customers in an increasingly exciting category by creating clear and consistent propositions articulated through effective messaging
Drive and orchestrate gotomarket strategies and oversee implementation for highimpact product and feature launches collaborating closely with Product Managers and Channel & Surface Marketers
Work in lockstep with our research team to uncover key customer insights and validate hypotheses; champion customer needs throughout the organization
Communicate business plans and marketing strategy to senior leadership
Partner with surface and channel Marketing teams to deploy GTM plans and guide cohesive messaging strategy across outbound and inbound marketing channels
Partner with Communications team to craft our external story and press approach around product evolution analyzing inmarket feature performance postlaunch and recommending enhancements on the path to productmarket fit
ABOUT AUDIBLE
Audible is the leading producer and provider of audio storytelling. We spark listeners imaginations offering immersive cinematic experiences full of inspiration and insight to enrich our customers daily lives. We are a global company with an entrepreneurial spirit. We are dreamers and inventors who are passionate about the positive impact Audible can make for our customers and our neighbors. This spirit courses throughout Audible supporting a culture of creativity and inclusion built on our People Principles and our mission to build more equitable communities in the cities we call home.
6 years of experience in product marketing and business strategy with experience in defining and driving new customercentric products and features toward market launch rollout
Demonstrated understanding of insights development messaging strategy customer experience and persuasive marketing techniques in driving engagement with new or existing features or benefits
Bachelors degree in Business Economics Marketing or a related field of study
Ability to flex between big picture strategic decisions and granular tactical solutions
Thought leader with demonstrated ability to drive positive change in an organization
A demonstrated record of partnering with teams across the organization and influencing to achieve business results across multiple teams who may have different goals
Thrives on collaborative work; attacks big problems with big ideas sans ego
Proven analytics and business case development skills
Fantastic oral and written communication skills
Selfmotivated nimble and highly resultsdriven in a fastpaced and deadlinedriven environment
MBA
Experience in membershipbased business models or creatordriven businesses
Experience in digital content and/or media companies
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