Assistant Marketing Director One World Hybrid 277544
Assistant Marketing Director One World Hybrid 277544
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$ 90000 - 95000
1 Vacancy
Job Description
Random House Publishing Group seeks a solutionsfocused creative motivated and dataorientedAssistant Director of Marketingto join our dynamic team. Reporting to the Vice President of Marketing for Random House and working closely with an Associate Marketing Manager reporting to the Assistant Director this pivotal role will primarily focus on marketing and brand development for the One World imprint but will also include title responsibilities across Random House Hogarth Dial Press and Modern Library.
One World is home to some of the most iconic writers of our day including TaNehisi Coates Nikole Hanna Jones Trevor Noah Bryan Stevenson Ibram X Kendi Heather McGhee Karla Cornejo Villavicencio Cathy Park Hong and others.
This role includes not only title marketing but also social media strategy partnerships community engagement and special projects geared toward raising visibility for One World books authors and the brand.
We are looking for an experienced title marketer and a passionate reader with a genuine interest in social justice work and a proven history of launching bestsellers and supporting sustained campaigns for longtail sales.
Specific responsibilities include:
- Strategic Campaign Planning:Design plan and execute innovative marketing campaigns for a diverse range of titles including fiction and nonfiction ensuring each campaign is tailored to the unique characteristics of the book and its target audience.
- Brand Strategy:Effectively translate One Worlds brand identity across various marketing channels including content creation and growth strategies for imprint social media platforms newsletters events and other initiatives.
- Budget Management:Oversee and manage marketing budgets both for specific titles and for the One World imprint to ensure the optimal allocation of resources maximizing the impact and reach of each campaign.
- Collaborative :Work closely with the publishing team to develop communicate and implement datadriven resultsoriented marketing strategies.
- Author Collaboration:Partner with authors to amplify campaign effectiveness focusing on strategies to boost their social media presence and overall brand awareness.
- Partnership Development:Proactively pitch to organizations VIPs social media influencers and potential partners to secure crosspromotional opportunities that enhance campaign reach and effectiveness for One World and for specific titles.
Please apply if you meet the following qualifications:
- Experience: Minimum of 7 years in book marketing with a strong preference for candidates with expertise in frontlist marketing.
- Proven Track Record: Demonstrated achievements in title marketing with a history of launching and sustaining successful campaigns.Experience in consumer or brand marketing with the ability to define target audiences set goals measure conversion/sales synthesize metrics/data and manage budgets is desired.
- Strong Creative Vision:An ability to think outside the box and develop innovative marketing strategies a curiosity for finding solutions and insights and an interest in understanding One Worlds readers both in the trade (educators librarians influencers and booksellers) and among consumers.
- Selfmotivated Collaborator:A motivated selfstarter with excellent collaboration skills capable of multitasking and prioritizing effectively in a demanding environment and connecting with readers wherever they are.
- Exceptional Communication:Outstanding verbal and written communication skills. Experience working closely with authors and their agents to deliver timely followthrough presenting to large groups and building relationships across departments.
- ResultsOriented:Resourceful and able to work independently to achieve marketing goals.
- Technical Proficiency:Proficiency with Microsoft Word Excel and Outlook as well as ability to design assets in Adobe or Canva.
The salary range for this position is $90000 $95000.All positions are currently eligible for annual profit award or bonus subject to Company results.
This hybrid position has occasional inoffice responsibilities including but not limited to inoffice meetings author visits or events and daily ad hoc administrative projects. We will consider candidates who can work from a commutable distance to our offices at 1745 Broadway which includes the tristate area (NJ CT & PA).
Please apply using our ATS system by April 24 2025 and include your resume cover letter and design portfolio for consideration. Before applying for any role at Penguin Random House we recommend you review our applicant resources page and look over our open to remote guidelines on our FAQs page.
Penguin Random House job postings include a good faith compensation range for each open position. The salary range listed is specific to each particular open position and takes into account various factors including the specifics of the individual role and candidates relevant experience and qualifications.
Fulltime employees are eligible for our comprehensive benefits program. Our range of benefits include but are not limited to Medical/Prescription drug insurance Dental Vision Health Care/Dependent Care Flexible Spending Account Health Savings Account PreTax and Roth 401(k) Short and LongTerm Disability Insurance Life/AD&D Insurance Commuter Benefits Student Loan Repayment Program Educational Assistance & generous paid time off.
Penguin Random House is the leading adult and childrens publishing house in North America the United Kingdom and many other regions around the world. In publishing the best books in every genre and subject for all ages we are committed to quality excellence in and innovation throughout the entire publishing process: editorial design marketing publicity sales production and distribution. Our vibrant and diverse international community of nearly 300 publishing brands and imprints include Ballantine Bantam Dell Berkley Clarkson Potter Crown DK Doubleday Dutton Grosset & Dunlap Little Golden Books Knopf Modern Library Pantheon Penguin Books Penguin Press Penguin Random House Audio Penguin Young Readers Portfolio Puffin Putnam Random House Random House Childrens Books Riverhead Ten Speed Press Viking and Vintage among others. More information can be found at Random House values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race national origin religion age color sex sexual orientation gender identity disability or protected veteran status.
Company:Penguin Random House LLC
Country:United States of America
State/Region:New York
City: New York
Postal Code:10019
Job ID:277544
Required Experience:
Director
Employment Type
Full Time
