Audience Operations Manager 22499
Audience Operations Manager 22499
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Job Description
PACKAGE DESCRIPTION:
Job Reference: 22499
Band: C
Salary: Between 40.000 and 50.000 plus London Weighting 5319 depending on skills and experience.
Location: Office Base is London TVC (This is a hybrid role and the successful candidate will balance office working with home working).
ABOUT BBC STUDIOS
BBC Studios is a worldrenowned content studio and channels & streaming business powered by British creativity with a reach that touches audiences in every corner of the globe.
We work with outstanding creative talent who are responsible for platformdefining shows from Strictly Come Dancing to Eastenders Prehistoric Planet to Planet Earth III.
The range and quality of our content is unsurpassed creating critical and commercial successes and global phenomena.
From BAFTAs to RTS Awards BBC Studios is Britains most awarded production company and the only producer with three of the top ten shows on IMDB; were the home of the widestread English language news website in the world; and the UKs largest distributor of British content.
ABOUT DIGITAL NEWS AND STREAMING
The Advertising Product team within the Digital News and Streaming group owns all ad product decisions across formats audience segmentation demand partnerships and the technology needed to deliver ads effectively. The team collaborates with UX design content and commercial teams as well as technical units to ensure the delivery of premium ad products globally.
THE ROLE
We are looking for a Data Manager to join our team and help shape and deliver our commercial audience segmentation reporting analysis and yield.
The role will assist in setting up accurate ad delivery to audiences across various media platforms including web app and video/audio variants. Additionally it involves developing targeting capabilities creating audience segments reporting and analytics.
This role will focus primarily 75 on data analysis and reporting with the remaining 25 supporting wider initiatives of the Inventory & Yield Management team.
WHAT DOES IT TAKE
Essential Criteria:
- Ability to apply industry knowledge market awareness audience research and analytics insights to ad product strategy and planning.
- Extensive knowledge of the advertising ecosystem with a particular focus on creation and curation of audience cohorts.
- Proficiency in SQL/Data Warehouse extraction for data analysis and advanced Excel skills.
- Comprehensive understanding of DMP technologies ideally Permutive and Google Ad Manager with advanced targeting capabilities.
- Familiarity with A/B testing methodologies to optimize audience segments.
Desirable Criteria:
- Experience in audience segmentation and targeting across global markets.
- Familiarity with Python or other data visualization tools for creating advanced analytics reports.
- Knowledge of GDPR regulations and their implications for digital advertising strategies.
- Strong problemsolving skills with a proactive approach to identifying and resolving issues.
- Excellent communication skills with the ability to collaborate effectively across multiple teams and stakeholders.
- Background in media broadcasting or digital news environments.
LIFE AT BBC STUDIOS
We dont focus simply on what we do we also care how we do it. Our values and the way we behave are important to us. Please make sure youve read about our values and behaviours here.
The BBC is committed to building a culturally diverse workforce that represents the audiences we serve and encourages applications from candidates from any background especially people from diverse communities. Equity of opportunity is important to us and we endeavour to make our processes equal fair and meritocratic for everybody. More information on our D&I plan can be found here.
BBC Studios puts sustainability at the heart of everything we do both onscreen and offscreen including delivering against the BBC Groups sciencebased Net Zero targets. More information on sustainability at BBC Studios can be found here.
We are proud to share that we are a Level 2 Disability Confident Employer and if you require any reasonable adjustments in order to apply please contact us on
WHAT WILL YOU GAIN FROM WORKING AT BBC STUDIOS
- We offer a competitive salary package.
- Flexible 35hour working week for worklife balance.
- 26 days holiday (plus an additional day which is a Corporation Day) with the option to buy an extra 5 days.
- Parental leave for new parents regardless of gender of up to a year with 18 weeks fully paid.
- A defined contribution pension scheme with employer contributions up to 10; and life assurance (at 4 times annual salary) eligibility for discounted dental health care gym and much more through salary sacrifice.
- Excellent career progression access to courses webinars workshops and the opportunity to work in different areas of the organisation.
NEXT STEPS
We appreciate your interest in this position and understand how important this opportunity is to you. Due to the high volume of interest we may need to close the application period earlier than anticipated. This step is necessary to ensure we can provide a high level of attention and service to all applicants. Thank you for your understanding.
Please note: If you were to be offered this role the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.
Required Experience:
Manager
Employment Type
Full-Time
