Senior Product Marketing Manager Prime Benefits Amazon Prime
Senior Product Marketing Manager Prime Benefits Amazon Prime
Posted on :
22-04-2025
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1 Vacancy
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Job Description
Senior Product Marketing Manager Prime Benefits
Are you passionate about creating compelling customer experiences and driving engagement for one of Amazons most loved programs Amazon Prime is looking for a Senior Product Marketing Manager to enhance existing benefits and create new value propositions that delight members and drive longterm growth.
In this role you will own the strategy roadmap and for expanding Primes benefits portfolio working across Amazons ecosystem to maximize the value of Prime for members. You will collaborate with benefit partner teams Prime Video Shipping Payments Corp BD and other partner teams in India Emerging Markets and Worldwide to develop new benefits and optimize existing ones. Your work will directly impact Prime membership engagement retention and lifetime value.
The ideal candidate has a strong strategic mindset high judgment and a deep understanding of customer behavior. A key success factor in this role will be the ability to simplify complex benefit structures and craft engaging experiences that increase awareness adoption and engagement with Prime benefits.
Key job responsibilities
Define and drive the strategy for Prime Benefits focusing on enhancing existing benefits and launching new ones to increase engagement and retention.
Partner with global Prime teams and Amazon businesses to identify opportunities for new benefits and integrate them into the Prime experience.
Own endtoend marketing and customer communication for Prime New benefits driving higher awareness and engagement through onsite experiences campaigns and partnerships.
Leverage datadriven insights to optimize benefit positioning customer education and engagement strategies.
Contribute to key leadership reviews such as MBRs QBRs OPs and Roadmap discussions ensuring alignment with overall business goals.
Experience using data and metrics to drive improvements
7 years of experience in product marketing growth strategy or customer engagement roles in consumer tech ecommerce or subscriptionbased businesses.
Proven ability to drive largescale initiatives that impact customer behavior and business growth.
Strong analytical skills with experience using data to develop insights drive decisionmaking and optimize strategies.
Exceptional written and verbal communication skills with the ability to simplify complex ideas and influence senior stakeholders.
Experience working crossfunctionally across product tech marketing and business teams to execute highimpact initiatives.
Experience in subscription businesses loyalty programs or membership models.
Familiarity with Prime its benefits and customer behavior in ecommerce and entertainment.
Background in customer lifecycle marketing personalization or engagement strategy.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Are you passionate about creating compelling customer experiences and driving engagement for one of Amazons most loved programs Amazon Prime is looking for a Senior Product Marketing Manager to enhance existing benefits and create new value propositions that delight members and drive longterm growth.
In this role you will own the strategy roadmap and for expanding Primes benefits portfolio working across Amazons ecosystem to maximize the value of Prime for members. You will collaborate with benefit partner teams Prime Video Shipping Payments Corp BD and other partner teams in India Emerging Markets and Worldwide to develop new benefits and optimize existing ones. Your work will directly impact Prime membership engagement retention and lifetime value.
The ideal candidate has a strong strategic mindset high judgment and a deep understanding of customer behavior. A key success factor in this role will be the ability to simplify complex benefit structures and craft engaging experiences that increase awareness adoption and engagement with Prime benefits.
Key job responsibilities
Define and drive the strategy for Prime Benefits focusing on enhancing existing benefits and launching new ones to increase engagement and retention.
Partner with global Prime teams and Amazon businesses to identify opportunities for new benefits and integrate them into the Prime experience.
Own endtoend marketing and customer communication for Prime New benefits driving higher awareness and engagement through onsite experiences campaigns and partnerships.
Leverage datadriven insights to optimize benefit positioning customer education and engagement strategies.
Contribute to key leadership reviews such as MBRs QBRs OPs and Roadmap discussions ensuring alignment with overall business goals.
Experience using data and metrics to drive improvements
7 years of experience in product marketing growth strategy or customer engagement roles in consumer tech ecommerce or subscriptionbased businesses.
Proven ability to drive largescale initiatives that impact customer behavior and business growth.
Strong analytical skills with experience using data to develop insights drive decisionmaking and optimize strategies.
Exceptional written and verbal communication skills with the ability to simplify complex ideas and influence senior stakeholders.
Experience working crossfunctionally across product tech marketing and business teams to execute highimpact initiatives.
Experience in subscription businesses loyalty programs or membership models.
Familiarity with Prime its benefits and customer behavior in ecommerce and entertainment.
Background in customer lifecycle marketing personalization or engagement strategy.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Required Experience:
Manager
Employment Type
Full-Time
Department / Functional Area
Key Skills
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