drjobs Research Manager Strategy and Insights Reputation Marketing Insights

Research Manager Strategy and Insights Reputation Marketing Insights

Employer Active

1 Vacancy
drjobs

Job Alert

You will be updated with latest job alerts via email
Valid email field required
Send jobs
Send me jobs like this
drjobs

Job Alert

You will be updated with latest job alerts via email

Valid email field required
Send jobs
Job Location drjobs

Arlington, TX - USA

Yearly Salary drjobs

$ 72600 - 155200

Vacancy

1 Vacancy

Job Description

This role is for a GotoMarket and Foundational Research Manager on the Reputation Marketing and Insights team. This role owns and is responsible for the first step in the gotomarket messaging process: development of datadriven insights to develop campaign strategy messaging guidance and to guide creative . Gotomarket research sets the strategic course of our marketing: including deeply understanding our customers surfacing actionable insights and developing the best narratives and message frames to deliver results. This role is also responsible for foundational research (beyond Gotomarket) will also be within scope including collaborating with other teams across Policy PR and Corporate Communications team to identify key knowledge gaps execute high quality research and surface actionable insights to drive better business and reputational outcomes. The work will challenge you to be resourceful think big while staying connected to the details translate datadriven insights into strategic direction and embrace a high degree of change and ambiguity at speed. The scope and scale of what we strive to achieve is immense but it is also meaningful and energizing.

Key job responsibilities
Conduct message and creative testing research to guide the messages we should be using and inform creative production and
Develop marketing and substantive strategies to improve Amazons business outcomes and bolster its reputation
Inform strategic planning and messaging architecture documents to direct paid and owned media campaigns
Communicate datadriven insights and recommendations through presentations papers and other internal communication channels
Scale learnings and insights to other teams in CCR (Communications & Corporate Responsibility) and the broader Amazon marketing and communications community
Remain informed and incorporate learnings from other research functions including reputationtracking policy and product and marketing research


Bachelors degree or equivalent
3 years of experience using quantitative and qualitative research data to make political business or communications decisions
Expertise in both political and business message development from exploratory stages to creative testing
Excellent written and verbal communication skills with an ability to communicate research to executive leaders and audiences that do not have a technical data background

Proven ability to positively influence marketing metrics
Both client and vendorside experience with very strong vendor relationships and diverse expertise around traditional and innovative methodologies.
An ability to move fast adapt to change and build programs and systems from the groundup
An eagerness to learn experiment invent and have an impact

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race national origin gender gender identity sexual orientation protected veteran status disability age or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $72600/year in our lowest geographic market up to $155200/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit
This position will remain posted until filled. Applicants should apply via our internal or external career site.


Required Experience:

Manager

Employment Type

Full-Time

Department / Functional Area

Marketing

About Company

Report This Job
Disclaimer: Drjobpro.com is only a platform that connects job seekers and employers. Applicants are advised to conduct their own independent research into the credentials of the prospective employer.We always make certain that our clients do not endorse any request for money payments, thus we advise against sharing any personal or bank-related information with any third party. If you suspect fraud or malpractice, please contact us via contact us page.