Performance Marketing Manager
Performance Marketing Manager
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Job Description
About Astanza
At Astanza we do more than sell laserswe change lives. From empowering new entrepreneurs to helping individuals feel confident in their appearance were passionate about impact. We believe in supporting one another like family and growing through innovation creativity and datadriven decisionmaking.
Role Overview
The Performance Marketing Manager is a strategic and analytical leader responsible for driving digital customer acquisition across paid and organic channels. This role leads the planning and optimization of paid search (PPC) SEO paid social and digital analytics helping Astanza scale efficiently without reliance on external agencies. Youll play a key part in shaping the future of our marketing engine.
Key Responsibilities
- Performance Campaign Management: Lead strategy and of PPC/SEM campaigns (Google Bing) and Paid Social (Meta LinkedIn).
- Analytics & Reporting: Monitor and analyze performance across channels using Google Analytics HubSpot and Salesforce.
- SEO Leadership: Collaborate with Brand to improve organic traffic through onpage SEO content optimization and site performance.
- Website Optimization: Manage updates via WordPress; ensure user experience aligns with lead gen and SEO goals.
- Social Media Strategy: Work crossfunctionally to support paid and organic posts and make content or audience targeting recommendations.
- Client Campaign Support: Collaborate on onboarding and manage ongoing performance marketing for client accounts.
- MarTech Oversight: Maintain our marketing tech stack and recommend new tools and improvements.
Qualifications
- 57 years of experience in digital/performance marketing
- Expertise in Google Ads Meta Ads Manager and multichannel paid campaign optimization
- Strong skills in data analysis budget management and A/B testing
- Handson experience with HubSpot (required) and Salesforce (preferred)
- Familiarity with WordPress and basic HTML/CSS
- Google Ads and/or Meta Blueprint certifications preferred
- Excellent written and verbal communication skills
- Highly organized detailoriented and collaborative
What We Offer
- Salary range of $75000$90000 based on experience
- Hybrid work flexibility after initial training period
- Better Book Club get paid to read!
- Professional development support (certifications training)
- Located near downtown Dallas in the Cedars neighborhood
Required Experience:
Manager
Employment Type
Full-Time
