Portfolio Marketing Manager ITA 298966
Portfolio Marketing Manager ITA 298966
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Job Description
Bucharest
This is Worldline.
Worldline helps businesses of all shapes and sizes to accelerate their growth journey quickly simply and securely. We are the innovators at the heart of the payments technology industry shaping how the world pays and gets paid. Our technology powers the growth of millions of businesses across 5 continents. And just as we help our customers accelerate their business we are committed to helping our people accelerate their careers. Together we shape the evolution.
The Opportunity
Are you passionate about the future of Identity and Authentication or eager to transform the financial industry As a Senior Product Marketing Manager focusing on Identity and Authentication at Worldline you will have the exciting opportunity to craft pioneering strategies and expand the awareness and adoption of our products across Europe.
We are the driving force behind transformative identity and authentication solutions within the financial services sector reshaping how individuals access and secure their financial information daily. The personalized identity solutions our team delivers today will safeguard millions of digital experiences tomorrow. Whether its a neighbourhood bank or a global fintech firm from Paris to Rome or Frankfurt we are making an impact in every financial corner of Europe. And just as we enable our clients to elevate their identity and authentication capabilities we are committed to fostering our team members professional growth. Together we are shaping change.
As a Senior Product Marketing Manager at Worldline you will play a pivotal role in shaping the future of our identity and trusted authentication value proposition with key responsibilities including the development and implementation of robust marketing strategies to drive awareness and adoption of our products both internally and across multiple European markets.
You will influence the entire lifecycle of your products from conducting market analysis to working with product teams to identify design and lead gotomarket strategies for your products across multiple countries.
Moreover you will lead initiatives concerning competitive intelligence ensuring we maintain a sophisticated understanding of our competitors actions and strategies.
As a Senior Product Marketing Manager you will carry an additional responsibility of providing oversight and guidance for the whole portfolios marketing activities. You will lead strategic planning sessions align objectives across teams and ensure cohesive of marketing initiatives to boost product visibility and success in the competitive landscape. Furthermore you will mentor existing Product Marketing Managers enhancing their skills and empowering them to excel in their roles while driving collective growth and innovation within the department.
DaytoDay Responsibilities
Understand the market: have a deep understanding of the market landscape in which our product operates by conducting market research and competitive analysis.
- Passionate in marketing 1 to 3 years of experience as a Marketing manager
- B2B experience is appreciated
- Customercentric mindset with a focus on delivering results that resonate with users.
- Strong analytical skills and ability to understand market and customer data
- Advanced communication skills both written and verbal to foster strong internal and external relationships.
- Experience of working with crossfunctional teams
- Identify market trends competitive landscape and customer needs.
- Translate market and competitive insights into actionable strategies for product differentiation strategies.
- Improve the customer feedback loop to ensure valuable insights are incorporated into the product roadmaps for continuous improvement.
- Execute gotomarket strategies: translate the product vision into product marketing strategies to address specific markets.
- Conduct market segmentation exercises to tailor strategic approaches to each target industry segment.
- Plan and implement marketing initiatives to ensure the successful launch of new features or products.
- Create compelling collateral: develop attractive sales materials that demonstrate the value of our products to different industries and personas.
- Create sales pitches to promote our products (customer presentation brochure video webinars etc.
- Create an editorial plan to produce expert content for our marketing campaigns (white papers blog articles social media posts etc.
- Internal enablement : work with Sales and Biz Dev teams to develop training materials and internal awareness around our products.
- Regularly update our SharePoint product pages
- Create sales and biz dev specific training materials
- Regular communication on new products (product release Internal newsletter and SharePoint)
Who Are We Looking For
- Customercentric mindset with a focus on delivering results that resonate with users.
- Strong analytical skills and ability to understand market and customer data
- Advanced communication skills both written and verbal to foster strong internal and external relationships.
- Experience of working with crossfunctional teams
Perks & Benefits
At Worldline youll get the chance to be at the heart of the global payments technology industry and shape how the world pays and gets paid. On top of that you will also:
- Work from home allowance
- Hybrid Working Policy
- Meal vouchers
- Gift vouchers on the occasion of Christmas/Easter Holidays
- Private medical services
- 21 vacation days/year
- Referral bonuses for new hires recommended by you
- WFH & Flexible Working Hours
- Full access to the Learning platform
Shape the evolution.
We are pushing towards the next frontiers of payments technology and we look for big thinkers to join our journey. People with passion cando attitude and a hunger to learn and grow. Here youll work with ambitious colleagues from around the world take on unique challenges as a team and make a real impact on the society. And with our empowering culture strong technology and extensive training opportunities we help you accelerate your career. Wherever you decide to go. Join our global team of over 18000 innovators across 40 countries and shape a tomorrow that is yours to own.
Learn more about life at Worldline at
We are proud to be an Equal Opportunity employer. We do not discriminate based upon race religion color national origin sex (including pregnancy childbirth or related medical conditions) sexual orientation gender identity gender expression age status as an individual with a disability or any applicable legally protected characteristics.
Required Experience:
Manager
Employment Type
Full-Time
